検索キーワード： 制作 "Upfront Books" 資産・金融

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them

The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.

The best-selling Option Volatility & Pricing has made Sheldon Natenberg a widely recognized authority in the option industry. Clear, concise, and comprehensive, the second edition of Option Volatility & Pricing is sure to be an important addition to every option trader's library - as invaluable as Natenberg's acclaimed seminars at the world's largest derivatives exchanges and trading firms.

More than just a book on how to retire extremely early by spending less and earning more while investing in a few funds and hoping they go up in the long run. Written for those wanting a deep and detailed understanding of the strategies and building blocks required to design and live an interesting life independent of the winds of the economy. An information-dense study of economic resilience and how to thrive in an increasingly fragile job- and consumer-oriented world hitting its limits.

Manias, Panics, and Crashes is a scholarly and entertaining account of the way that mismanagement of money and credit has led to financial explosions over the centuries. This seventh edition of an investment classic has been thoroughly revised and expanded following the latest crises to hit international markets. Renowned economist Robert Z. Aliber introduces the concept that global financial crises in recent years are not independent events, but symptomatic of an inherent instability in the international system.

A common denominator among most new traders is that, within six months of launching their new pursuit, they are out of money and out of trading. High-Probability Trading softens the impact of this "trader's tuition," detailing a comprehensive program for weathering those perilous first months and becoming a profitable trader. This no-nonsense book takes a uniquely blunt look at the realities of trading. Filled with real-life examples and intended for use by both short- and long-term traders, it explores each aspect of successful trading.

Confessions of a Real Estate Entrepreneur is for the individual who is ready to get serious about investing. Not a rah-rah or get-rich-quick book, this book is for someone who is prepared to think about what he or she wants to accomplish. James Randel provides the how and why.

Technology is redefining the value of physical assets: the meaning of location and accessibility, the power of zoning and regulation, the flow of capital and information, and even the notion of scarcity itself. How to make the most of it Rethinking Real Estate provides technology entrepreneurs and real estate professionals with key insights and practical strategies that will enable you to develop innovative solutions, identify risks, evaluate emerging competitors, and transform your investment thesis, project, venture, or career.

Want a more prosperous, less stressful financial life? Jonathan Clements, longtime personal-finance columnist for The Wall Street Journal, is here to help. His goal: to provide listeners with a coherent way to think about their finances so they worry less about money, make smarter financial choices, and squeeze more happiness out of the dollars that they have.