What if your business community truly felt like home, not like walking into a wedding full of strangers? In this episode of Business Growth University, host Alan explains why your community should be built from who you are, not something you mold yourself to fit into. He uses the relatable example of an uncomfortable wedding to highlight how real communities grow around shared beliefs, not just shared spaces. Alan breaks down his own “three-by-three” belief triad, fitness, personal development, and business, to show how deep values can shape identity and connection. If you're building a business that stands for something real, this episode will challenge and inspire you to lead with clarity and authenticity.

Download the resource on Building Community:
https://www.nextleveluniverse.com/bgu-episode-6/

How to connect with Alan?
📧 alan@nextleveluniverse.com
Follow Alan on Instagram: instagram.com/alazaros88
Facebook: https://www.facebook.com/alan.lazaros
LinkedIn: https://www.linkedin.com/in/alanlazarosllc/

Episode highlights:
(0:42) Why the community should reflect you, not define you
(1:19) Recap of the Business Star framework
(1:48) The importance of community in business
(2:10) Weddings, open bars, and the discomfort of no common ground
(5:23) Identity and community in business
(6:06) The three-by-three belief triad explained
(13:35) Nine core beliefs that drive the community
(20:10) Why leadership starts with clarity and example
(21:14) Call to action: create your own belief triad worksheet