• You Did What! - Sheri, Jim & Min - 2/18/25

  • 2025/02/25
  • 再生時間： 26 分
  • ポッドキャスト

You Did What! - Sheri, Jim & Min - 2/18/25

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  • With the nova of Super Bowl ads fading, the home team fields a range of Marketing topics including:

    • Brands using Influencers for new product introductions, ala Cera Ve hair care
    • Coke enters the alt beverage segment to compete with Poppi and OlliPop
    • Starbucks cuts 30% of their sku's, to improve the customer and barista experience
    • Barnes & Noble embraces TikTok's BookTok to drive book sales and expand brick & mortar bookstores!
    • Super Apps - eyeing the success of super apps in Asia, US brands are looking to expand consumer usage of their apps to new categories - Airbnb, Uber, DoorDash, Amazon Prime
    • Walmart buys the Dawn of the Dead shopping mall
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あらすじ・解説

With the nova of Super Bowl ads fading, the home team fields a range of Marketing topics including:

  • Brands using Influencers for new product introductions, ala Cera Ve hair care
  • Coke enters the alt beverage segment to compete with Poppi and OlliPop
  • Starbucks cuts 30% of their sku's, to improve the customer and barista experience
  • Barnes & Noble embraces TikTok's BookTok to drive book sales and expand brick & mortar bookstores!
  • Super Apps - eyeing the success of super apps in Asia, US brands are looking to expand consumer usage of their apps to new categories - Airbnb, Uber, DoorDash, Amazon Prime
  • Walmart buys the Dawn of the Dead shopping mall
続きを読む 一部表示

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