Writing Website Copy That Connects With Parents (Without Feeling Salesy)
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Writing Website Copy That Connects With Parents (Without Feeling Salesy)
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We are diving into one of the topics that I know so many teachers secretly dread about creating a website... writing the copy.
Now I know, you’re a teacher—you write lesson plans, newsletters, and feedback every single day. But when it comes to writing about your business? That’s when things start to feel uncomfortable.
You might be thinking things like:
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“I don’t want to sound pushy or salesy.”
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“I have no idea what to even say.”
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“What if it doesn’t sound professional enough?”
And I get it. Most of us were never taught how to write marketing copy. We were taught how to write objectives, report cards, and parent updates; but not how to write words that connect, inspire, and convert visitors into families who actually enroll.
So in this episode, I want to show you how to make your website copy speak to parents’ hearts... without feeling fake, forced, or salesy. You’ll see that writing your website copy is absolutely doable.
Mentioned in the Episode:
Microschool & Homeschooling Business Dreamers FREE Facebook Community
Dream Teacher Business Community