Join us for an insightful and in-depth conversation with Lisamarie Meyer, SVP, Director of Minnesota Branches at Trustone Financial Federal Credit Union, as she shares her extensive experience and unique perspective from over three decades in the financial services industry. With a remarkable 15-year tenure at Trustone, Lisamarie has been a pivotal force in establishing and managing their thriving retail network.In this compelling episode of the Women of Community Banking Podcast, Lisamarie provides a deep dive into:Episode Highlights:A Journey of Purpose: From Big Banks to Credit UnionsDiscover Lisamarie's intriguing career trajectory, including her decision to transition from a large, established bank to the dynamic world of credit unions. She passionately articulates what truly motivates her – it's not just about financial transactions, but about leading and empowering passionate individuals to deliver exceptional experiences within the community. Hear how her belief in people, both her team and the members, drives her daily.The Heart of Banking: Why Credit Unions Stand ApartLisamarie eloquently explains the fundamental differences that drew her to the credit union movement. She contrasts the "black and white", shareholder-driven policies of big banks with the flexibility and "gray area" approach of credit unions. Learn how this allows for a more personalized, empathetic, and ethical way of serving members, helping them navigate financial challenges and fostering generational relationships.The Evolving Landscape of Retail Banking: A Hybrid FutureGain invaluable insights into Lisamarie's vision for the future of retail banking. She strongly advocates for a hybrid model where brick-and-mortar branches seamlessly integrate with digital services. Understand why, even in an increasingly digital world, the human connection remains paramount for significant financial decisions and complex issues. She also discusses how younger generations, while tech-savvy, still value the option of in-person interaction for education and personalized guidance.Lessons from a Distinguished Career: Communication, Adaptability & True LeadershipDrawing from her extensive career, Lisamarie shares practical and profound lessons learned. She emphasizes the critical importance of effective communication, active listening, and continuous learning. Discover why she believes in "putting yourself out there" and embracing new challenges, even if it means "stubbing your toes." Most importantly, she defines true leadership as compassionate guidance that empowers people to grow, extending far beyond a mere job title.Navigating Challenges: Staffing, Technology, and the Human TouchLisamarie openly discusses the significant challenges she's faced, particularly in staffing and adapting to new technologies like AI. Learn her strategic approach to interviews, focusing on purpose and internal promotion, and how she's learned to effectively educate a diverse workforce on technological advancements by understanding individual learning styles.The Path Ahead: Trustone's Vision for 2025 and BeyondLooking forward, Lisamarie provides an optimistic yet grounded outlook for 2025. She explains how Trustone plans to navigate macroeconomic uncertainties by doubling down on "best-in-class service." Understand why consistently enhancing the member experience, delivering value, and fostering genuine relationships are considered the ultimate differentiators that will drive sustained growth and cement Trustone's position in the community.This episode is an essential listen for banking professionals, aspiring leaders, and anyone keen on understanding the evolving dynamics of financial services through the lens of a dedicated and insightful leader.:#RetailBanking #Leadership #WomenInBanking #Trustone #Podcast #Banking Trends #CustomerService #Digital Transformation #CareerJourney #HumanConnection #MinnesotaBanking #FinancialLeadership