『Wizard of Ads Monday Morning Memo』のカバーアート

Wizard of Ads Monday Morning Memo

Wizard of Ads Monday Morning Memo

著者: Roy H. Williams
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Thousands of people are starting their workweeks with smiles of invigoration as they log on to their computers to find their Monday Morning Memo just waiting to be devoured. Straight from the middle-of-the-night keystrokes of Roy H. Williams, the MMMemo is an insightful and provocative series of well-crafted thoughts about the life of business and the business of life.℗ & © 2006 Roy H. Williams マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Perspective Determines Personality
    2025/10/27

    When you understand how a person thinks, speaks, acts, and sees the world, you feel like you know that person.

    This is true whether you have spent time with them, or if you have spent time with them through the magic of modern media.

    Television, radio, and social media can be used to make sure that people know about you, or they can be used to make people feel like they know you.

    I have written a 4-stanza poem from the perspective of 3 different personalities.

    The story arc is the same for all 3 poems.

    The 4-verse, 4 stanza structure is the same.

    The rhyming conventions are very similar.

    The only real difference is that these short poems reveal the hearts of 3 different people; their perspectives, their attitudes, their personalities.

    My partner Gene Naftulyev directed the singers who turned these poems into blues songs.

    You can read the song lyrics in the text of the Monday Morning Memo, or you can listen to the songs in the audio version of the memo.

    These are the words to the first poem, and the song that was created from it:

    The faster I go, the more I fall behind.

    The map is fading in my mind.

    Landmarks are not where they were before.

    And cars don’t stop at red lights anymore.

    I don’t want to be unkind and

    Make innocent people feel maligned

    But are all the gas pedals nailed to the floor?

    Why don’t cars stop at red lights anymore?

    Are these people colorblind?

    Are their panties in a bind?

    Are we fighting in a war?

    Why don’t we stop at red lights anymore?

    Is there an evil mastermind

    Who is making us feel that we are falling behind?

    Perhaps we can dangle him in an intersection

    And see if he gets a new sense of direction.

    © Roy H. Williams
Oct. 18, 2025

    The singer of this song seems to be lamenting the loss of leisure. We perceive that he is troubled by the spiraling tyranny of the merely urgent. He doesn’t want to be unkind. His questions about the red-light runners being “colorblind,” or “having their panties in a bind” reveals a comedic wit. We sympathize with him. We agree with him. We like him.

    Now let’s tell that same story two more times using exactly the same structure, rhyming scheme, and storytelling devices. The only difference between that first poem and the next two poems will be the differing perspectives of the storytellers.

    I do not pretend to be a counselor-at-law,

    Or a judge, or a jury from Arkansas,

    But my heart does whisper this probing question:

    “When did people stop stopping at intersections?”

    We heard the words of Moses and foresaw

    That we would need to be a nation of Laws.

    But Moses did not give us “The 10 Suggestions.”

    So why did people stop stopping at intersections?

    Do you have a tragic flaw?

    Do you look good in-the-raw?

    If you want resurrection,

    You need to start stopping at intersections.

    Do you want sex appeal that makes ice thaw?

    Do you want people to look at you with awe?

    Do you want to achieve absolute perfection?

    Just hit your brakes at the next intersection.

    © Roy H. Williams, Oct 20, 2025

    That singer has a slightly more antagonistic attitude. His references to Moses and the Law reveal him to be more legalistic than the first singer. His additional comments about “counselor-at-law,” “nation of laws,” “resurrection” and “perfection” reveal the kind of black-and-white clarity that can result from a strict religious upbringing. We cannot be certain of these things, but we suspect them.

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    13 分
  • Looking Through Antique Doors
    2025/10/20

    Jeffrey Eisenberg and I were looking though a pair of antique doors at Austin Auction Gallery when I saw a remarkable oil painting on the wall behind them and whispered in wonder, “Ozymandias.”

    The auction catalog described the painting as, “Arabian horse and handler with Egyptian sphinx, signed lower right Maksymilian Novak-Zemplinski (Polish, b.1974), dated 2000.”

    But I knew that painting for what it was. I’ve loved “Ozymandias” since the 9th grade.

    You remember it, don’t you? Bryan Cranston read that famous poem in the final episode of “Breaking Bad.” The title of the episode was “Ozymandias,” and TV Guide picked it as “the best television episode of the 21st century.” It was also the only episode of a TV show ever to achieve a perfect 10-out-of-10 rating on IMDb with over 200,000 votes, putting it at the number one spot for the most highly rated television episode ever:

    I met a traveller from an antique land,

    Who said—“Two vast and trunkless legs of stone

    Stand in the desert. . . . Near them, on the sand,

    Half sunk a shattered visage lies, whose frown,

    And wrinkled lip, and sneer of cold command,

    Tell that its sculptor well those passions read

    Which yet survive, stamped on these lifeless things,

    The hand that mocked them, and the heart that fed;

    And on the pedestal, these words appear:

    “My name is Ozymandias, King of Kings;

    Look on my Works, ye Mighty, and despair!”

    Nothing beside remains. Round the decay

    Of that colossal Wreck, boundless and bare

    The lone and level sands stretch far away.

    When I returned home from the auction, I spent a delightful 90 minutes tracking down all the bits and pieces of how that poem came to exist.

    It was in 1817 that Percy Bysshe Shelley and his poet friend, Horace Smith read the news that the carved head of Egyptian Pharaoh Ramesses II had been removed from its tomb at Thebes by an Italian adventurer and that it would soon be traveling to Britain.

    Shelly suggested to Smith that each of them should write a poem about it and title each of their poems “Ozymandias,” the Greek name for Egyptian pharaoh Ramesses II.

    Look at the poem as it appeared in newspaper on that day in 1818, and you will see that Percy Bysshe Shelley signed it, “Glirastes.” He did it as an inside joke intended only for his wife, Mary Shelley, who, incidentally, published her famous novel “Frankenstein” that same year.

    Mary often signed her letters to Percy as “your affectionate dormouse.” So Percy combined “Gliridae” (Latin for dormouse) with “Erastes” (Greek for lover) to create “Glirastes,” (meaning “lover of dormice.”)

    So now you know how Google’s second-most-often-searched poem came to be published without anyone in London suspecting that it had been written on a bet with a friend by one of the most famous poets on earth who chose to sign it with a pseudonym as an inside joke to his wife.

    Did you know that I became an ad writer only because it was impossible to support myself as a poet?

    Now that you know that, you will not be surprised that Indy Beagle has collected Google’s Top 20 Poems for you to read in the rabbit hole. Indy also found the Horace Smith version of Ozymandias, and added it at the end of the Google’s Top 20 list.

    To enter the rabbit hole, all you have to do is click the image that appears at the top of today’s Monday Morning Memo. You’ll find this memo archived as “Looking Though Antique Doors,” the Monday Morning Memo for October 20th, 2025.

    This is the Google Top 20 List:

    • “The Road Not...
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    7 分
  • Everyone Called Him “Ike”
    2025/10/13

    Dwight D. Eisenhower was born in Denison, Texas, in 1890. He was the President of the United States when I was born in Dallas, Texas, 68 years later.

    People called me “Little Roy.” People called him “Ike.”

    I worry that we have forgotten him.

    Ike Eisenhower graduated from the United States Military Academy in 1915 when he was 24 years old. His superiors noticed his organizational abilities, and appointed him commander of a tank training center during World War I.

    In 1933, he became aide to Army Chief of Staff General Douglas MacArthur, and in 1935 Ike went with him to the Philippines when MacArthur accepted the post of chief military adviser to that nation’s government.

    On June 25, 1942, Ike Eisenhower was chosen over 366 senior officers to lead the Armed Forces of the United States in World War II.

    After proving himself on the battlefields of North Africa and Italy in 1942 and 1943, Ike Eisenhower was appointed supreme commander of Operation Overlord – the Allied invasion of northwestern Europe.

    Ike was now commanding the Armed Forces of all 49 Allied nations – including Great Britain, the Soviet Union, and China – in the war against Hitler and his minions. He personally planned and supervised two of the most consequential military campaigns of World War II: Operation Torch in the North Africa campaign in 1942–1943 and the invasion of Normandy in 1944.

    Ike Eisenhower never talked like a tough guy, but only a fool would call him “weak” or “woke.”

    This past July, Robert Reich – an eloquent and intelligent spokesperson on the left – quoted a passage from an anti-war speech that Ike Eisenhower made at the beginning of his presidency in 1953. Reich ended his quote just prior to Ike’s unsettling reference to the crucifixion of Christ.

    Eloquent and intelligent people on the right refused to believe that a celebrated warrior had ever made a speech that could be classified as “anti-war.”

    Curious, I decided to get to the bottom of it.

    Here is a link to the complete transcript and original recording of the speech that President Dwight D. Eisenhower made before the American Society of Newspaper Editors on April 16, 1953, from the Statler Hotel in Washington, D.C.

    This is the passage from that speech that got everyone worked up:

    “Every gun that is made, every warship launched, every rocket fired signifies, in the final sense, a theft from those who hunger and are not fed, those who are cold and are not clothed.

    This world in arms is not spending money alone.

    It is spending the sweat of its laborers, the genius of its scientists, the hopes of its children.

    The cost of one modern heavy bomber is this: a modern brick school in more than 30 cities.

    It is two electric power plants, each serving a town of 60,000 population.

    It is two fine, fully equipped hospitals, it is some 50 miles of concrete pavement.

    We pay for a single fighter plane with a half million bushels of wheat.

    We pay for a single destroyer with new homes that could have housed more than 8,000 people.

    This is, I repeat, the best way of life to be found on the road the world has been taking.

    This is not a way of life at all, in any true sense. Under the cloud of threatening war, it is humanity hanging from a cross of iron.”

    The title of that speech was originally “Chance for Peace,” but due to the vivid mental image contained in the middle of the speech, it quickly became known as the “Cross of Iron” speech.

    Words have impact when they contain vivid mental images.

    I own guns, but I am not a hunter. Neither my family nor my friends have ever seen my guns. But in the unlikely event of a home invasion, I am adequately prepared to protect

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    9 分
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