The Colorado Rockies have some of the most loyal fans in all of baseball. And that might be part of their problem.

The Rockies, as you may have heard, are having one of the worst seasons in Major League Baseball’s modern history. And yet the fans still show up – on average, about 30,000 of them attended each home game so far this season.

It's been the story of the Rockies for years: The team struggles. The fans keep coming. And the steady ticket sales mean ownership has little incentive to build a better team

So what’s behind the unflinchingly loyal baseball fans here in Colorado?

To find out, we turned to Kevin Simpson of the Colorado Sun. He’s been a season ticket holder since the Rockies’ very first season. Today we're revisiting an interview between Kevin and In The NoCo’s Brad Turner from a few weeks back.

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Host and Producer: Erin O'Toole
Producer: Ariel Lavery
Executive Producer: Brad Turner
Theme music by Robbie Reverb
Additional music by Blue Dot Sessions

In The NoCo is a production of KUNC News and Community Radio for Northern Colorado.