In this heartwarming and eye-opening episode, I’m joined by Adam Flattau of Senior Care Authority, a trusted guide for families navigating senior living options. Adam shares his deeply personal story of transitioning from a high-powered corporate career to dedicating his life to helping seniors and their families find the right care environment.

We discuss the emotional and logistical complexities of senior placement, how Adam’s hands-on, compassionate approach makes a difference, and why it’s so important to work with someone who knows the local landscape of senior living communities. We also talk about his extensive work with organizations like the Alzheimer’s Association and GHNY, which further showcase his passion for service and advocacy in the senior care space.

Whether you’re currently helping a loved one transition or just want to be prepared for the future, this episode is filled with invaluable insights, practical tips, and inspiring moments that will leave you better equipped—and feeling a little more hopeful.

Timeline Summary

[0:00] - Introduction

[0:55] - Adam recounts the caregiving journey that changed the course of his career.

[4:38] - Managing a massive territory across Nassau and Suffolk Counties—how Adam stays available 24/7.

[6:15] - Why Adam has no regrets—except not starting this work earlier.

[7:25] - Inside GHNY: Building a collaborative community of senior care professionals.

[9:15] - “The Organized Guy” and other resource partners—how Adam connects the dots for families.

[10:03] - How Senior Care Authority’s placement services work (and why families don’t pay for them).

[12:46] - Choosing the “right” facility: Why it’s about fit, not favorites.

[14:09] - Hidden gems: Smaller, lesser-known residential options on Long Island.

[18:26] - Adam’s leadership in the Alzheimer’s Association and his rise to Chair of the Board.

[22:03] - The role of respite care and why caregiver burnout is real and dangerous.

[24:12] - Awards and recognition: How Adam’s impact goes beyond his business.

[27:20] - What truly sets Adam apart: Deep personal involvement with every single client.

[30:09] - Why geography matters—but personality match matters more.

[36:14] - Why having an advocate on the tour makes all the difference.

[39:09] - The placement timeline: How long it takes and what to expect.

[43:05] - Assisted living vs. nursing homes: Why understanding the difference is critical.

[44:59] - The emotional weight of downsizing and how Adam connects families to expert help.

[48:35] - The biggest takeaway: Why going it alone often leads to avoidable mistakes.

5 Key Takeaways

1. You Don’t Have to Navigate It Alone

   Adam’s services are free to families and offer guidance, support, and access to options most people don’t know exist.

2. Placement Is Personal

   Finding the right senior community is about more than cost and care levels—it’s about personality, preferences, and lifestyle fit.

3. Time and Stress Saved Are Invaluable

   Working with an expert like Adam saves families countless hours, reduces overwhelm, and prevents costly missteps.

4. Being an Advocate Is Key

   From attending facility tours to helping with negotiations and medical paperwork, Adam acts as a true partner in the process.

5. Community Involvement Builds Trust

   Adam’s deep work with the Alzheimer’s Association, GHNY, and other local groups shows his long-term commitment to the senior community beyond business.

Links & Resources

• ⁠https://www.seniorcareauthority.com/locations/long-island-ny/⁠

• Email: Adam@seniorcareauthority.com

• Call or text Adam: (516) 695-5159

Final Thoughts

If you’re helping a loved one transition into a new living environment—or simply want to understand your options better—this episode is for you.