Who Else is Doing It – Understanding Your Competition
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Who Else is Doing It – Understanding Your Competition
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You’re not the only one with your idea — and that’s not a problem. It’s an opportunity for clarity.
In this episode, I walk you through how to intelligently analyze your competitive landscape without fear, overwhelm, or ego. Because knowing who else is out there doesn’t diminish your vision — it helps you refine it, position it, and deliver it with strategy.
We explore:
🔹 The three types of competitors: direct, indirect, and emerging
🔹 How to map out your competitive field with intention
🔹 What to look for in pricing, messaging, and positioning
🔹 How to spot gaps in the market — and fill them with value
🔹 Why differentiation isn’t about being louder, but clearer
🔹 How to turn potential competitors into strategic partners
🖋️ Reflection prompt:
“What makes me not just different — but better for the audience I want to serve?”
This is where smart founders build their edge — not by imitating, but by intelligently positioning.