『Whisker Report - Pet PR & Publicity - Pet Life Radio Original』のカバーアート

Whisker Report - Pet PR & Publicity - Pet Life Radio Original

Whisker Report - Pet PR & Publicity - Pet Life Radio Original

著者： Pet Life Radio
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 Join us each week as Whisker Media pet PR experts Mary Tan, Alexane Ricard and producer Mark Winter take a deep dive into getting publicity for animals. Targeted towards people in animal welfare, the pet product industry or the pet influencer world, each week we’ll talk to a special guest who can share best practices and some tips and tricks on how they get great PR.

Become a supporter of this podcast: https://www.spreaker.com/podcast/whisker-report-pet-pr-publicity-pet-life-radio-original--6669416/support.Copyright Pet Life Radio マーケティング マーケティング・セールス 経済学
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  • Whisker Report - Episode 35 Unleashing the Future: How AI is Transforming Pet Marketing

    Whisker Report - Episode 35 Unleashing the Future: How AI is Transforming Pet Marketing
    2025/11/03
    This week on The Whisker Report, hosts Mary Tan and Pet Life Radio Executive Producer, Mark Winter, welcome Jolanta Smulski, founder of Pet Pro Media, a marketing agency helping pet businesses and rescues thrive in today’s fast-changing digital world. From Wall Street to the pet industry, Jolanta brings her global luxury brand experience and data-driven strategy to help companies grow, retain customers, and stand out in the $100+ billion pet market. She shares practical, budget-friendly marketing tips for small businesses and nonprofits, plus insights on how artificial intelligence is transforming the way we connect with pet lovers. Whether you’re an entrepreneur, rescue leader, or animal advocate, this episode is packed with expert advice to help you unleash your brand’s full potential.

    EPISODE NOTES: Unleashing the Future: How AI is Transforming Pet Marketing

    Become a supporter of this podcast: https://www.spreaker.com/podcast/whisker-report-pet-pr-publicity-pet-life-radio-original--6669416/support.
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    50 分
  • Whisker Report - Episode 34 Expo Edge: APPA’s Playbook for Pet Brands

    Whisker Report - Episode 34 Expo Edge: APPA’s Playbook for Pet Brands
    2025/10/17
    This week on Whisker Report host Mary Tan and producer Mark Winter welcome Cori Stoutenberg, Director of PR & Research Marketing at the American Pet Products Association (APPA). Cori shares insider strategies for pet brands, start-ups, and influencers to stand out at Global Pet Expo—from maximizing exhibitor perks and media moments to building smart creator partnerships that actually convert. She also previews The Pet Summit—who it’s for, what you’ll learn, and how to turn takeaways into real PR and sales momentum. If you work in animal welfare or the pet business and want more buzz, better coverage, and bigger results, this conversation is your playbook.

    EPISODE NOTES: Expo Edge: APPA’s Playbook for Pet Brands

    Become a supporter of this podcast: https://www.spreaker.com/podcast/whisker-report-pet-pr-publicity-pet-life-radio-original--6669416/support.
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    35 分
  • Whisker Report - Episode 33 Marketing Magic with Tori Mistick

    Whisker Report - Episode 33 Marketing Magic with Tori Mistick
    2025/09/10
    This week on The Whisker Report, hosts Mary Tan and Alexane Ricard, along with producer Mark Winter of Pet Life Radio, welcome Tori Mistick, founder of Wear Wag Repeat and host of its popular companion podcast. With over 15 years in digital marketing and more than a decade building her thriving dog lifestyle blog, Tori has helped hundreds of petpreneurs and nonprofits grow their brands online. From essential PR strategies to common mistakes in pet business marketing, Tori shares practical insights every animal welfare group and pet entrepreneur can use. Whether you’re running a nonprofit, launching a product, or trying to carve out your niche in the pet industry, this episode will inspire you to bark loud and purr smart!

    EPISODE NOTES: Marketing Magic with Tori Mistick

    Become a supporter of this podcast: https://www.spreaker.com/podcast/whisker-report-pet-pr-publicity-pet-life-radio-original--6669416/support.
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    40 分
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