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What Senior Executives Need to Be Listening for Today, with CMO Sherianne James

What Senior Executives Need to Be Listening for Today, with CMO Sherianne James

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Here at Bright Arrow, we interview the stakeholders of C-suite teams we’re coaching. And the CEO and other CXOs are often surprised by the feedback we share. Because even when senior executives open the door to conversation, the next line of leaders hold back. They nod their heads and say, ‘Yes, everything’s good.’ Yet in confidential interviews, we uncover frustration and resistance. So, how can senior leaders learn to listen deeply and read their team’s subtle cues? And what can we do to train aspiring executives to speak up? Sherianne James is a business-minded marketing leader with 25-plus years of experience unlocking the power of brands to create shareholder value. She has managed iconic brands like Kraft Singles, Planters Nuts, Black & Decker, Milk Bone and George Foreman. In her current role, Sherianne leverages her consumer product marketing experience to build successful B2C and B2B go-to-market strategies for the optical industry, and she has been twice named to Vision Monday’s list of the Most Influential Women in Optical as well as Dallas CMO of the Year. On this episode of Workplace Forward, Sherianne joins me to explain why the deliberate practice of listening is an essential skill for senior executives, describing how discontent and resistance can go undetected when we ignore nonverbal cues. Sherianne offers advice on empowering the next level of leadership to act on the invitation to share honestly, challenging us to demonstrate our humanness with employees without losing our authority as C-suite leaders. Listen in as Sherianne shares her experience as a woman of color in senior leadership roles and learn how to help aspiring executives communicate effectively, curating messages with both conciseness and clarity. Themes explored in this week’s episode: Why the deliberate practice of listening is an essential skill for senior executivesHow a C-suite title can get in the way of team members sharing honestlyThe challenge of reading your team’s subtle cues and how the issue is compounded by the dynamic way we work nowWhy Sherianne reserves complex conversations for days her team is in the officeSherianne’s advice on empowering the next level of leadership to act on the invitation to share honestlyWhy discontent can go undetected and how senior leaders benefit from reading nonverbal cuesThe balance between demonstrating your humanness with employees and maintaining the weight of being a senior leaderHow Sherianne helps aspiring senior leaders communicate with conciseness and claritySherianne’s experience as a woman of color in senior leadership rolesHow Sherianne has learned not to internalize resistance and to make strategic decisions re: when to react Resources from this episode: Read along with this Workplace Forward Podcast episode's text transcriptFollow Sherianne on LinkedIn I would love to hear from you! Have an idea for a podcast or a question you want me to address? Interested in additional support, resources and workshops? Here are all the ways you can interact with me! Tweet me @TeganTrovatoEmail tegan@brightarrowcoaching.comFollow me on Facebook @BrightArrowCoachingFollow me on Instagram @TeganTrovatoConnect with me on LinkedIn: Tegan TrovatoDownload free tools and sign up for my newsletter, coaching and workshops at https://www.brightarrowcoaching.com/

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