『Voyado Talks』のカバーアート

Voyado Talks

Voyado Talks

著者： Voyado
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Voyado Talks is a podcast for the people running ecommerce, marketing, CRM and customer experience in retail. In each episode, Voyado sits down with a retail leader, industry expert or partner to get into the practical detail of what is working right now: the campaign that moved the numbers, how it was set up, and what they would change next time. Topics include product discovery and AI search, loyalty and the second purchase, personalisation that earns its margin, and proving what works to the board, with occasional conversations on the research and trends reshaping the sector. Episodes are short and stick to one topic, for retail teams across the UK and Europe who want ideas they can use this quarter. Brought to you by Voyado, the agentic OS for retail. Voyado brings customer, product, order and behavioural data together in one connected system, so AI agents can make informed decisions and act across the full customer journey.2026 Voyado マーケティング マーケティング・セールス 経済学
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  • AI in retail: Still no ROI?

    AI in retail: Still no ROI?
    2026/10/22

    In partnership with Retail Economics, Voyado surveyed 300 retailers across 10 European markets. 95% were experimenting with AI, but only 5% were seeing clear, scalable returns. Nine months on, has that gap closed? Annabel Lemmey of Voyado puts the question to Richard Lim, Founder and CEO of Retail Economics. Richard explains why he thinks little has changed, how rising costs and shrinking margins are pushing retailers towards AI for efficiency, and why the retailers that win will be the most resilient, not the ones with the best AI.


    Chapters:

    00:00 The AI ROI gap: 95% experimenting, 5% seeing returns

    00:31 Nine months on, has the gap closed?

    02:33 Efficiency, growth, or both?

    04:36 Which metric will AI move first?

    06:31 New AI roles and change management

    08:14 What retail should be paying attention to

    09:40 Quickfire round

    13:50 Wrapping up and the report


    Read Voyado's report, The state of AI in retail 2026:

    Report - https://voyado.com/the-state-of-AI-in-retail/


    You can follow Richard Lim here:

    LinkedIn - https://www.linkedin.com/in/richard-lim-42527726/


    Learn more about Retail Economics:

    Website - https://www.retaileconomics.co.uk/


    Learn more about Voyado:

    Website - https://voyado.com/
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