AI in retail: Still no ROI?
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AI in retail: Still no ROI?
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In partnership with Retail Economics, Voyado surveyed 300 retailers across 10 European markets. 95% were experimenting with AI, but only 5% were seeing clear, scalable returns. Nine months on, has that gap closed? Annabel Lemmey of Voyado puts the question to Richard Lim, Founder and CEO of Retail Economics. Richard explains why he thinks little has changed, how rising costs and shrinking margins are pushing retailers towards AI for efficiency, and why the retailers that win will be the most resilient, not the ones with the best AI.
Chapters:
00:00 The AI ROI gap: 95% experimenting, 5% seeing returns
00:31 Nine months on, has the gap closed?
02:33 Efficiency, growth, or both?
04:36 Which metric will AI move first?
06:31 New AI roles and change management
08:14 What retail should be paying attention to
09:40 Quickfire round
13:50 Wrapping up and the report
Read Voyado's report, The state of AI in retail 2026:
Report - https://voyado.com/the-state-of-AI-in-retail/
You can follow Richard Lim here:
LinkedIn - https://www.linkedin.com/in/richard-lim-42527726/
Learn more about Retail Economics:
Website - https://www.retaileconomics.co.uk/
Learn more about Voyado:
Website - https://voyado.com/