What if the solution to wine oversupply begins with changing the way we think about the grape itself?In this episode of Vino Visionaries, I speak with Andrew Cates a grape grower who developed a patented method for dehydrating wine grapes.The process creates an edible seeded raisin with concentrated nutrients, fibre and antioxidants, and potentially gives growers an entirely new market for fruit that might otherwise have little or no commercial value.Could vineyard owners create alternative revenue streams when winery contracts disappear?We discuss:• Grape dehydration• Creating secondary markets for wine grapes• Oversupply and lost vineyard contracts• Smoke-affected grapes and Rescue Raisins• Extending grape shelf life • Food, nutraceutical and ingredient opportunities• Alternative revenue streams for growers• The Vineyard Partner Program• Potential applications in future winemaking• Why flexibility and the ability to pivot matter increasingly in agriculture.And ultimately, a question for all of us working in wine:What might become possible if we stopped assuming that every wine grape has to become wine?Sometimes the opportunity is already sitting in front of us. We simply need to imagine another use for it.🎙️ Vino Visionaries explores the people, ideas and emerging possibilities reshaping wine and the world around it.Join our community, subscribe to the podcast today.📲 Follow us on Instagram: www.instagram.com/vino_visionaries_podcast▶️ Explore more episodes on our Spotify channel: @vino_visionaries🌐 Visit our website: ⁠https://launch.rethinkingwine.app/👥Connect with Andrew Cates: / andrew-cates-44a89a99 ⁠ ⁠⁠#VinoVisionaries #WineInnovation #RethinkingWine #FutureOfWine #WineIndustry #Viticulture #NapaValley #Agriculture #CircularEconomy #RethinkingWine⁠ ⁠⁠#FutureOfWine⁠ ⁠⁠#AndrewCates ⁠#WineCommunity⁠ ⁠⁠ ⁠#WineForTheWorld

Growers cannot transform alone. The business model around them must change too.

The wine industry is deeply interconnected, yet we continue treating each challenge as an individual problem.

Growers can change how they farm and what they plant, but they cannot rebuild demand, reconnect with consumers or transform the value chain alone.

The future of growers depends on the whole industry recognising that it must change together.

Subscribe for more conversations rethinking the future of wine.📲 Follow us on Instagram: www.instagram.com/vino_visionaries_podcast▶️ Explore more episodes on our YouTube channel: @vino_visionaries🌐 Visit our website: ⁠https://launch.rethinkingwine.app/⁠👥Connect with Chris Dent:

https://www.linkedin.com/in/dentos/⁠

⁠#Chris Dent⁠ ⁠#vinovisionaries⁠ ⁠#rethinkingwine⁠ ⁠#rethinkingthewineindustry⁠ ⁠#wineindustry⁠ ⁠#winebusiness⁠

In this episode of Vino Visionaries, I speak with Tobin Trevarthen about why the wine industry needs a new language for a changing world.

Tobin describes today’s reality as multidimensional rather than vertical. In a world being reshaped by AI, expertise alone is no longer enough. What becomes more valuable is the ability to connect ideas, understand people, translate complexity, and meet consumers where they are.

We explore why the traditional language of wine can sometimes become a barrier instead of a bridge. For too long, wine has been shaped by hierarchy, standards, and a narrow idea of sophistication. But if culture, technology, and consumers are constantly evolving, why should the way we communicate wine remain static?

This is part of the Rethinking Wine Dialogue Room - Live Networking & Ideas Exchange Session: creating a new way for the wine industry to understand change, share ideas, and build value in the 21st century.

There will be only three live sessions, each 90 minutes, with limited spaces so the conversation can stay human, focused and valuable.

Session 1
Tuesday, 28 July
9:00 am Adelaide

https://www.eventbrite.com/e/rethinking-wine-dialogue-room-live-networking-ideas-exchange-session-tickets-1992100766017?aff=erellivmlt

Session 2
Thursday, 30 July
4:30 pm Adelaide

https://www.eventbrite.com/e/rethinking-wine-dialogue-room-live-networking-ideas-exchange-session-tickets-1992101604525?aff=erellivmlt

Session 3
Wednesday, 5 August
9:00 pm Adelaide

https://www.eventbrite.com/e/rethinking-wine-dialogue-room-live-networking-ideas-exchange-session-tickets-1992102052866?aff=erellivmlt

Subscribe for more conversations rethinking the future of wine.📲 Follow us on Instagram: www.instagram.com/vino_visionaries_podcast▶️ Explore more episodes on our YouTube channel: @vino_visionaries🌐 Visit our website: https://launch.rethinkingwine.app/👥Connect with Tobin Trevarthen: https://www.linkedin.com/in/tobintrevarthen/

#Tobin Trevarthen #vinovisionaries #rethinkingwine #rethinkingthewineindustry #wineindustry #winebusiness