
Unlocking the Power of AI in Creative Industries. Brian Sykes' interviews Matt Garbutt
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In this episode titled - "Unlocking the Power of A.I. in Creative Industries," Brian Sykes and Matt Garbutt delve into the fascinating world of artificial intelligence (A.I.) and its applications in the Creative Industries.
From using A.I. to generate original content and improve creative workflows to leveraging machine learning to optimize marketing strategies, Brian and Matt explore the many ways in which A.I. is transforming the creative landscape.
Throughout the conversation, they share insights, tips, and strategies on how creatives can harness the power of A.I. to stay ahead of the game and drive innovation in their respective fields.
Whether you're a marketer, content creator, or designer, this podcast episode offers valuable insights and practical advice on how to incorporate A.I. into your creative process and take your work to the next level.
#AI #ArtificialIntelligence #CreativeIndustries #ContentCreation #MarketingStrategies #MachineLearning #Innovation #Workflows #Design #Podcast.
10-min Segments:
1: Matt Garbutt, Creative Director at Brave Bison, discusses his experience with AI in the creative industry. He explains that while AI can help in creating visuals, it still takes time to achieve the level of finish and craft seen on people's feeds. Matt talks about the impact of AI on Brave Bison's operations, particularly in SEO and paid media, and how the release of ChatGPT and Midjourney 4 led him to explore the deep AI-shaped rabbit hole. Brian Sykes, the podcast host, shares his own experience of witnessing the rapid progress of AI in creating art.
2: Brian and Matt delve into the role of AI and technology in the creative industry. They discuss how AI and technology can enhance existing jobs and provide new tools for creative communication, leading to higher quality iterations and better concepts. They also talk about the challenge of keeping up with the rapid development of AI and technology in the industry.
3: Focuses on creativity and how to spark it. Brian emphasizes the importance of breaking down individual topics to help people discover their creativity, while Matt shares his experience with week-on-week trends in art creation on LinkedIn. They discuss the benefits of trying new things and exploring different areas to discover new sources of inspiration.
4: Matt and Brian discuss innovative uses of text art in areas such as architecture, interiors, and fashion. They highlight the importance of knowledge and expertise in different areas and the potential negative impacts of text art technology on artists' livelihoods. They also emphasize the need for prompt sharing and collaboration within the text art community.
5: Matt shares his thoughts on the infographic space, highlighting its usefulness for inspiration, concept, and mood boarding. He emphasizes that it still takes time to create graphics, but the infographic space speeds up the process and provides a broader base of ideas and possibilities.
6: Brian and Matt discuss the future of AI in the creative industry. They predict that AI will continue to augment creativity and lead to a more collaborative approach, where humans work with AI to create even better results.
Overall, this podcast episode offers valuable insights and practical advice on how to incorporate AI into the creative process and take your work to the next level, whether you're a marketer, content creator, or designer.
The books referenced as part of the A.I. Explore collection are available at:
https://brianwsykes.gumroad.com