『Underdog Ecom Podcast』のカバーアート

Underdog Ecom Podcast

Underdog Ecom Podcast

著者: Jack Oswald & David Lindahl
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🚀 Welcome to the Underdog Ecom Podcast—the raw, unfiltered podcast for ecommerce founders actually in the trenches. Tired of the same 9-figure guru success stories? We’re talking real highs, lows, and struggles of running an underdog ecommerce brand—from cash flow crunches to ad meltdowns and everything in between. 🔥 What You’ll Get: - Honest conversations about building a brand without venture capital. - What’s working (and what’s not) in DTC, Amazon, and wholesale. - The latest industry shifts - No fluff, no filters—just real talk from founders figuring it out in real-time. 💡 Whether you’re starting out or scaling past 7 figures, Underdog Ecom is here to share, inspire, and help you grow. Subscribe now and join the conversation! #UnderdogEcom #EcommercePodcast #DTC© Underdog Ecom マーケティング マーケティング・セールス 経済学
エピソード
  • Guest Shaun on Growing a Bootstrapped 7-Figure Sock Brand
    2026/10/27

    In this episode, we sit down with Shaun, founder of Creepers Socks, to break down how he bootstrapped a niche toe sock company into a 7-figure global brand.

    Shaun shares how he maintains 20–30% net margins through quarterly limited-edition drops, scales paid Meta ads profitably from first order, and keeps his operation lean with almost no full-time staff.

    From managing just-in-time inventory across three continents to turning down shiny distractions, this is an unfiltered masterclass in radical focus and operational discipline.

    📢 Enjoyed the episode?
    Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.

    💬 Join the Conversation:
    • Jack on X: @jackinprogress
    • David on X: @austriker27

    📩 Got feedback or topic ideas?
    Leave a comment or email us at underdogecom@gmail.com

    🌎 Join the Underdog Ecom Community:
    Apply here → underdogecom.com

    🎧 More from Underdog Ecom:
    Website: https://underdogecom.com
    Podcast: https://podcast.underdogecom.com

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    50 分
  • BFCM Prep On The Fly
    2026/10/20

    In this episode, we dive into our on-the-fly prep for Q4 and BFCM, figuring out marketing strategies without a massive team behind us.

    We're swapping real-time tactics, from David using AI to review last year's tiered discounts and "Free Hat Fridays" to Jack's approach of site-wide markdowns and color-coded website updates.

    Whether you are considering month-long campaigns, early email list access, or BOGO offers, this conversation covers the scrappy promotional tactics working for small brands right now.

    📢 Enjoyed the episode?

    Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.

    💬 Join the Conversation:
    • Jack on X: @jackinprogress
    • David on X: @austriker27

    📩 Got feedback or topic ideas?
    Leave a comment or email us at underdogecom@gmail.com

    🌎 Join the Underdog Ecom Community:
    Apply here → underdogecom.com

    🎧 More from Underdog Ecom:
    Website: https://underdogecom.com
    Podcast: https://podcast.underdogecom.com

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    33 分
  • Takeaways From Beanstalk + Meta Muse
    2026/10/08

    In this episode, we unpack our biggest takeaways from the Beanstalk e-commerce conference, exploring why massive DTC brands are doubling down on high-touch, in-person customer experiences to stand out in an increasingly automated world. We discuss how smaller operations can leverage these same community-building "superpowers" to generate deep brand loyalty without needing a massive budget. Finally, we review Meta's new AI personal agent, Muse, and share strategies for avoiding the trap of "false productivity" when integrating AI tools into your daily e-commerce workflow.

    📢 Enjoyed the episode?

    Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.

    💬 Join the Conversation:

    • Jack on X: @jackinprogress

    • David on X: @austriker27

    📩 Got feedback or topic ideas?

    Leave a comment or email us at underdogecom@gmail.com

    🌎 Join the Underdog Ecom Community:

    Apply here → underdogecom.com

    🎧 More from Underdog Ecom:

    Website: https://underdogecom.com

    Podcast: https://podcast.underdogecom.com

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    36 分
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