Behind every successful business owner is a story you don’t always see, the tough seasons, the unexpected turns, the quiet moments where they feel like giving up but decide to keep going anyway.

It’s making big decisions when you’re not sure how things will turn out. It’s sticking with it, even when life doesn’t go to plan. These are the parts of business people don’t often talk about but they matter the most.

Building a business isn’t just about strategy, skill or systems. It’s about stamina. The ability to show up on hard days. The willingness to lead even when no one’s watching. And the courage and inner strength it takes to stay in it for the long game, especially when life throws curveballs you never saw coming.

And my guest in this episode, Joanna Boyd, is a powerful example of exactly that.

Joanna who is a Brisbane based buyer’s agent with over 27 years in the real estate industry. She’s also a business owner, mother, and one of the most grounded, heart led leaders I’ve had the pleasure of meeting.

Joanna shares how she built her business from the ground up after the sudden loss of her husband, the systems and strategies that keep her client experience seamless, and what true leadership looks like when life is anything but smooth.

“ Grief and loss and challenges can be presented in so many different ways, but you've almost got to sit in it and swim with it and actually really get those feelings to be able to come out the other side. It's not my nature to not keep moving. There's so many little bits of wisdom that I've learned along the way” - Joanna Boyd

We explore:

• Joanna’s 27 year journey through the real estate industry
• The sudden loss of her husband during a family holiday and how it shaped her path
• How Joanna found the strength to rebuild her life, raise her children, and grow a successful business
• The loneliness of business ownership and how to build your own support toolbox for your journey
• Why systems, client education, and proactive communication matter more than ever in real estate and property management
• Why she believes systems and processes are key to delivering a high end client experience and the ones she swears by and has implemented
• How to build strong customer relationships that lead to repeat and referral business
• Simple ways to make your business more efficient with email templates, Loom videos, and process roadmaps
• Tips for balancing work and life as a solo parent and business owner
• How grief can fuel purpose and why it’s okay to ask for help
• The value of surrounding yourself with like minded people and why Netflix sometimes counts as personal development

Kylie’s Resources:

Property Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchool

Digital Marketing School: https://courses.thatpropertymum.com.au/digitalschool

That Property Mum Courses: https://www.thatpropertymum.com.au/courses/

The PM Accelerate Membership: https://courses.thatpropertymum.com.au/accelerate

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