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✨ Welcome
Hello and welcome back to episode three of Thriving Through Summer! I’m Katie Bell and this is the third of four special bonus episodes for clinic owners who want to protect their profits and, most importantly, their peace this summer. Today I’m diving into a topic that really hits a nerve, how to step away from your clinic without the wheels falling off.

🎯 Episode Summary
I’m recording this at 37 weeks pregnant, having just been for my final scan. So, trust me, I’m living what I’m teaching! I’m preparing to step away from two businesses, and as a recovering control enthusiast, I know exactly how it feels to worry the wheels will come off when you take a break. If your stomach tightens at the thought of leaving your clinic, you are not alone. This episode is all about flipping that fear and stepping into real leadership, giving your team the chance to rise and shine.

The real issue isn’t taking time off - it’s preparing for it. Most of us send a few vague messages and hope for the best, only to end up answering WhatsApp by the pool or coming back to chaos. I’ll share how to set boundaries, create simple SOPs, and step into your CEO role so you can truly switch off and trust your team.

💡 Key Takeaways

• Decide now what you will and won’t be available for
• Step up into leadership and let your team take ownership
• Create a simple summer SOP - one page, clear roles, emergency contacts, and key processes
• Delegation is about developing your team, not just dumping tasks
• Your business should run without you in the room - that’s true freedom
• Celebrate your team stepping up and make this summer a leadership lab

🔗 Resources & Links

• Join the Evolve programme waitlist for September: https://join.thrive-businesscoaching.com/evolve-waitlist
• Book a clinic growth strategy call if you’re ready to scale
• For more on creating SOPs and stepping into your CEO role, check out previous episodes

🙏 Sponsor Message
Thrive Through Summer is sponsored by VBS Medical Ltd, exclusive distributor in the UK and Ireland of K-Laser Therapy & Indiba Radiofrequency Therapy.
Learn more about K-Laser Therapy: klaseruk.co.uk/why-klaser
Discover Indiba Radiofrequency Therapy: vbsmedical.com/product/indiba-radiofrequency
Book your free trial at vbsmedical.com/contact – quote "THRIVE" to receive a free set of goggles or Indiba cream with your equipment purchase.

🌞 See you next week for the final episode in this bonus series, Thriving Through Summer!

• 🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
• Leave a review!: https://ratethispodcast.com/tyb
• Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1

I'd love to hear from you 'text the show'

🎙️ The Hedgehog Concept: Finding Your Clinic’s One Big Thing

Welcome back to the Treat Your Business podcast! I’m Katie Bell, physio, clinic owner, and founder of Thrive. If you’re feeling pulled in a million directions, constantly chasing shiny objects, and struggling to focus your energy, this episode is for you.

Today, I’m diving into a powerful concept that’s changed the way I think about strategy: the Hedgehog Concept from Jim Collins’ legendary book, Good to Great. This isn’t my own strategy, but it’s one I truly believe can transform how you approach your clinic and your business.

🦔 Are You a Hedgehog or a Fox?
The fox knows many things, darting about with endless strategies, but the hedgehog knows one big thing and does it brilliantly. In business, it’s easy to be the fox - adding services, following the latest fads, and trying to be everything to everyone. But real success comes when you simplify, focus, and build your business around your one big thing.

🔍 The Three Circles of the Hedgehog Concept:

1. What are you deeply passionate about?
   What truly lights you up in clinic life? Is it helping women regain confidence post-birth, supporting chronic pain patients to reclaim their lives, or coaching your team to excellence?
2. What can you be the best in the world at?
   You can’t be the best at everything, but you can carve out a niche where you consistently deliver exceptional results.
3. What drives your economic engine?
   Which service or offer is most profitable and scalable for your clinic? Sometimes passion and skill don’t align with profit, but when all three circles overlap, that’s where your true momentum lives.

💡 My Challenge to You:
Block out 30 minutes, either for yourself or with your team, and reflect on these three circles. Draw your Venn diagram and find your centre. That’s your hedgehog. Build your business around it, refine it, and let it guide your decisions. Remember: the most successful clinic owners aren’t those doing the most, but those doing the right things for the right people in the right way.

If this episode resonated, please share it with another clinic owner who’s ready to find their focus and build a business that truly thrives. And don’t forget to subscribe to our new YouTube channel for more bite-sized insights and video content!

Episode Sponsor:

VBS Medical Ltd, exclusive distributor in the UK and Ireland of K-Laser Therapy & Indiba Radiofrequency Therapy.
To learn more about K-Laser Therapy, visit: https://klaseruk.co.uk/why-klaser/
To learn about Indiba Radiofrequency Therapy, visit:

Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.

Learn more at mbstmedical.co.uk.

• 🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
• Leave a review!: https://ratethispodcast.com/tyb
• Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1

I'd love to hear from you 'text the show'

✨ Welcome back to Thrive through Summer!

I’m Katie Bell and this is your second bonus episode, crafted to help you stop simply surviving the summer months and start thriving—financially, mentally, and energetically. Whether you’re a clinic owner heading off on holiday or just craving a calmer, more profitable summer, this episode is for you.

💡 Episode Summary

Have you ever gone away thinking you’ll sort everything out when you return, only to spend your holiday worrying about money, your team, or a messy clinic? I’ve been there, and it’s anything but restful. In this episode, I’m sharing how to put a plan in place before you even pack your suitcase, so you can take time off without panic.

We’ll cover why pre-selling, promoting, and protecting your revenue is the secret to a stress-free summer. I’ll walk you through practical strategies like summer session packs, mini reboot programmes, and creative membership offers. You’ll hear how to use deadlines, booking bonuses, and simple marketing tactics to keep your diary full and your mind at ease.

🌞 Key Takeaways

• Pre-selling isn’t just about cash upfront, it’s about peace of mind and reducing stress.
• Packages create commitment, increase retention, and make marketing easier.
• Launch your summer offers before the school holidays for the best results.
• Use simple, benefit-led messaging across WhatsApp, email, and in-clinic signs.
• Less is more—pick one or two ideas and do them brilliantly.
• Proactive planning means you can relax on holiday and return to a thriving clinic.

📣 Resources & Links

• Join the waitlist for the Evolve programme reopening in September for exclusive bonuses and a spot at our big November strategy day and Christmas party.
• For more support and community, check the show notes for links to our Thrive community and coaching programmes.

Before you check out for the summer, pick one strategy to protect your revenue and give yourself peace of mind. If you’re ready to transform your business and want to be first in line for Evolve, hop on the waitlist now. Let’s make this your most strategic, successful, and spacious summer yet.

Series Sponsor

Thrive Through Summer is Sponsored by VBS Medical Ltd, exclusive distributor in the UK and Ireland of K-Laser Therapy & Indiba Radiofrequency Therapy.
To learn more about K-Laser Therapy, visit: https://klaseruk.co.uk/why-klaser/
To learn about Indiba Radiofrequency Therapy, visit: https://vbsmedical.com/product/indiba-radiofrequency/
Book your free trial at https://vbsmedical.com/contact/ – quote "THRIVE" to receive a free set of goggles or Indiba cream with your equipment purchase.

• 🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree
• Leave a review!: https://ratethispodcast.com/tyb
• Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1