『Thought Sparks』のカバーアート

Thought Sparks

Thought Sparks

著者： Rita Gunther-McGrath
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Thought Sparks are the brainchild of Rita McGrath. They are insightful actions, strategic ideas, actionable suggestions and innovative approaches that help organizations and leaders master the future with less fear and more confidence. New episodes of the Thought Sparks Podcast are released every other Tuesday at 11am Eastern.Rita Gunther-McGrath 経済学
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  • Leadership in an Age of Polycrisis with Rita McGrath and Caroline Stokes

    Leadership in an Age of Polycrisis with Rita McGrath and Caroline Stokes
    2026/09/01
    In this week’s Thought Sparks Podcast episode, Rita McGrath, a Columbia University Business School Professor, C-Suite strategist, business founder and best-selling author, sits down with Caroline Stokes, author of AfterShock to 2030: A CEO’s Guide to Reinvention in the Age of AI, Climate, and Societal Collapse, and member of the Thinkers50 Radar Class of 2026. 0:00 — Cold Open: The Trust Crisis in CEO Leadership 0:26 — Welcome to Thought Sparks & Introducing Caroline Stokes 2:10 — The Brian Thompson Assassination: Why It Opens the Book 6:21 — Why the Book Is Digital-Only & CEO Reading Habits 8:10 — The Trust Gap: Organizations Making People Sick 12:20 — LSE Research: Doughnut Economics & Post-Growth Practices 15:15 — Why "Aftershock": Polyvagal Theory & CEO Behaviors 19:11 — Carlota Perez: Turning Points in Capitalism 22:03 — NVIDIA's Fluid, Mission-First Organization Model 25:55 — Mea Culpa & Tabula Rasa: Reinventing Yourself as a Leader 31:07 — Radical Listening: The Human-to-Human Approach 34:39 — The PlayStation Backward Compatibility Story 36:30 — AI-Enabled Radical Listening & the DOGE Example 38:21 — NVIDIA's Top Five Things & Stochastic Sampling 41:01 — Getting Started: Finding Your Mission & Purpose 45:43 — Corruption, Shareholder Theory & the Need for a Reset 48:12 — Caroline's Personal Shocks & Living Abroad 49:53 — Advice for Younger People 54:26 — Where to Find the Book & Closing Remarks Listen to more Thought Sparks Podcast episodes on Apple Podcasts and Spotify. https://podcasts.apple.com/us/podcast/thought-sparks/id1546758719 https://open.spotify.com/show/0xmTsYXMgTeielwZ0dGTSU Watch Thought Sparks episodes on YouTube. https://www.youtube.com/channel/UCcyXT8iJkTSciUMe0me3L7Q Follow Rita on LinkedIn, Instagram, X and Blue Sky. https://www.linkedin.com/in/ritamcgrath/ https://x.com/rgmcgrath https://bsky.app/profile/rgmcgrath.bsky.social Connect with Rita on TikTok and Instagram. https://www.tiktok.com/@rgmcgrath https://www.instagram.com/ritamcgrath.hub/ Sign up for her Thought Sparks Newsletter on Substack. https://thoughtsparks.substack.com/ Learn more about Rita, her books, and ideas at RitaMcGrath.com.
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    56 分
  • Designing Meetings that Matter with Rita McGrath and Rebecca Hinds

    Designing Meetings that Matter with Rita McGrath and Rebecca Hinds
    2026/08/25
    In this week’s Thought Sparks Podcast episode, Rita McGrath, a Columbia University Business School Professor, C-Suite strategist, business founder and best-selling author, sits down with Rebecca Hinds, Head of the Work AI Institute & Director of Thought Leadership at Glean to discuss her new book Your Best Meeting Ever. 0:00 Intro & Welcome 0:13, Meet Rebecca Hinds 0:58, Rebecca's Journey Into Meeting Research 3:45, Meetings as Status Symbols & Power Dynamics 6:36, Meetings as a Product: Design Principles 7:33, Cutting Meeting Debt: The Meeting Doomsday 9:52, Return on Time Invested (ROTI) 13:42, The Four D CEO Test for Meetings 15:02, Bezos One-Way Door Decisions & Law of Triviality 18:13, Decision Fatigue & The Importance of Breaks 20:13, Amazon's Six-Page Memo Practice 26:05, Using Verbs in Agenda Items 27:11, Alan Mulally at Ford: Meetings That Drive Action 31:08, In-Person vs. Hybrid Meetings 38:51, Ensuring Diverse Perspectives Are Heard 45:48, AI's Role in Improving Meetings 47:27, Surprises Since the Book's Publication 50:14, Meeting Budget & Optimal Meeting Hours 53:43 Where to Learn More & Closing Listen to more Thought Sparks Podcast episodes on Apple Podcasts and Spotify. https://podcasts.apple.com/us/podcast/thought-sparks/id1546758719 https://open.spotify.com/show/0xmTsYXMgTeielwZ0dGTSU Watch Thought Sparks episodes on YouTube. https://www.youtube.com/channel/UCcyXT8iJkTSciUMe0me3L7Q Follow Rita on LinkedIn, Instagram, X and Blue Sky. https://www.linkedin.com/in/ritamcgrath/ https://x.com/rgmcgrath https://bsky.app/profile/rgmcgrath.bsky.social Connect with Rita on TikTok and Instagram. https://www.tiktok.com/@rgmcgrath https://www.instagram.com/ritamcgrath.hub/ Sign up for her Thought Sparks Newsletter on Substack. https://thoughtsparks.substack.com/ Learn more about Rita, her books, and ideas at RitaMcGrath.com.
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    55 分
  • Developing a Marketing Mindset with Rita McGrath and Rory Sutherland

    Developing a Marketing Mindset with Rita McGrath and Rory Sutherland
    2026/08/18
    In this week’s Thought Sparks Podcast episode, Rita McGrath, a Columbia University Business School Professor, C-Suite strategist, business founder and best-selling author, sits down with Rory Sutherland, vice chairman of the Ogilvy & Mather group of companies and expert in behavioral science and creativity. Their conversation took place in person at the Ogilvy offices in London. 0:00 The Marketing Mindset 0:29 Welcome & Introducing Rory Sutherland 1:10 Rory's Path into Advertising 2:11 Direct Marketing & A/B Testing Origins 3:01 Edwardian Era Newspaper Experiments 4:18 Testing Creative vs. Price 7:23 Discovering Behavioral Science 10:08 Marketing as a Way of Thinking 11:05 Uber & the Psychology of Innovation 12:23 Marketing & Innovation: Two Sides of a Coin 13:45 The Austrian School of Economics 14:46 The Swiss Watch Industry 17:21 Public vs. Private Advertising 18:50 What Are You Really Competing With? (Zippo) 22:16 Quarter-Inch Holes & Hidden Value 24:10 Trade-offs in Innovation 27:27 Austrian Economics & Value Creation 28:47 Baumol's Cost Disease & Non-Transactional Value 31:23 Universities as Luxury Goods 34:32 Ogilvy Adapting to Digital Change 37:48 The Marketing Mindset for All Businesses 40:02 Symbolism Matters: NASCAR Tickets & Corporate Perks 41:47 Risk & Reward in Organizations 42:54 The BT A/B Test: Channels Affect Purchases 47:33 Marketing Genius: James Watt's Horsepower 50:11 Marketing as Value Creation 51:18 The Citibank Demo: Finding the Real Sell 53:50 Kano Theory: Delighters & the DoubleTree Cookie 55:48 Reverse Benchmarking 58:05 The State of Advertising Today 59:27 Book Recommendations & Risk Aversion 1:03:45 Marketing Metrics & Digital Platforms Listen to more Thought Sparks Podcast episodes on Apple Podcasts and Spotify. https://podcasts.apple.com/us/podcast/thought-sparks/id1546758719 https://open.spotify.com/show/0xmTsYXMgTeielwZ0dGTSU Watch Thought Sparks episodes on YouTube. https://www.youtube.com/channel/UCcyXT8iJkTSciUMe0me3L7Q Follow Rita on LinkedIn, Instagram, X and Blue Sky. https://www.linkedin.com/in/ritamcgrath/ https://x.com/rgmcgrath https://bsky.app/profile/rgmcgrath.bsky.social Connect with Rita on TikTok and Instagram. https://www.tiktok.com/@rgmcgrath https://www.instagram.com/ritamcgrath.hub/ Sign up for her Thought Sparks Newsletter on Substack. https://thoughtsparks.substack.com/ Learn more about Rita, her books, and ideas at RitaMcGrath.com.
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    1 時間 5 分
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