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The future of marketing & admissions in international schools

The future of marketing & admissions in international schools

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In this discussion we sit down with 5 marketing and admissions experts based in different regions around the world, to discuss key challenges, emerging regional trends, the role of data and personalisation in enhancing international school admissions and marketing, and much more...

Our guests include:

1. Ashley Kirk - Head of Sales, EMEA at Veracross

2. Cătălina Gărdescu - Education Marketing & Admissions Specialist

3. Almira Sirbayeva - Head of Marketing & Admissions at Beech Hall School Riyadh

4. Langa Ndiweni - Director of Marketing & Admissions at Verso International School

5. Katie Rigney-Zimmermann - Director of Admissions & Marketing at Saigon South International School

Key discussion points:

  • The biggest challenges and shifts in international school marketing and admissions
  • How schools can effectively use data to personalise marketing, improve engagement, and streamline admissions
  • What families expect from the admissions journey in different regions
  • How the use of AI is supporting marketing and admissions teams around the world
  • The key trends that will be shaping the future of international school admissions and marketing over the next 3-5 years

Thank you to our partners at Veracross for sponsoring this discussion - Veracross is the leading Management Information System designed exclusively for independent and international schools. If you’d like to learn more about how they can support you and your school, you can reach out to Ashley Kirk at ashley.kirk@veracross.com or visit www.veracross.com

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