In this episode, Jason Freedman sits down with Mike Sperando of Mike Sperando Photo & Video for a no-fluff conversation on real estate photography, listing marketing, social media, building a business, and what it actually takes to stand out in an industry with thousands of competitors.

Mike has photographed more than 2,000 real estate listings this year alone, but it all started with a $90 photo shoot, a MapQuest printout from his dad, and an open house in Buckingham.

From what agents should actually spend on listing photography to drone, twilight photos, 3D tours, social media, and the Doylestown house that sold $217,000 over asking, Jason and Mike break down what actually moves the needle and what doesn’t.

But the conversation also goes deeper into ambition, burnout, authenticity, and the pressure that comes with constantly chasing the next level.

If you’re a Realtor, real estate photographer, business owner, or anyone trying to build a recognizable brand in a competitive market, this is essential listening.

🎙 WHAT YOU’LL LEARN IN EPISODE 9

🔹 What Real Estate Marketing Is Actually Worth Paying For
Jason and Mike break down listing photography, video, drone, twilight photos, floor plans, 3D tours, and how agents should think about ROI before spending more.

🔹 How a $90 Photo Shoot Became 2,000+ Listings
The story of Mike’s first real estate shoot, the months he spent reaching out to agents, and how he built Mike Sperando Photo & Video into the business it is today.

🔹 Why Mike Sometimes Tells Clients to Spend Less
More marketing isn’t automatically better. Mike explains why he’ll talk agents out of add-ons when he doesn’t believe they’ll help the listing.

🔹 The House That Sold $217K Over Asking
Jason showed up in shorts, a T-shirt, and a backwards hat. The house still sold $217,000 over asking. The story leads to a larger conversation about authenticity, confidence, personal branding, and knowing how to market a property.

🔹 Why Agents Can’t Afford to Ignore Social Media
With roughly 39,000 agents competing in Pennsylvania, Jason and Mike discuss why being good at your job isn’t enough if nobody remembers who you are.

🔹 The Side of Success Nobody Posts
Mike gets candid about burning himself out multiple times while building his business, while Jason opens up about rankings, ambition, and his own struggle to stop chasing the next milestone.

🔹 Simple Strategies You Can Use Right Now
Why agents should show up to their own photo shoots, the value of separating work from your personal life, and Mike’s simple 30-second video strategy for reconnecting with old leads.

🧭 ABOUT THE HOST

Jason Freedman is a Top 0.02% RE/MAX Realtor based at RE/MAX Properties in Newtown, PA, ranked #30 out of approximately 39,000 agents statewide with more than $79M closed.

The Wolf Den is where real estate, business, marketing, and execution meet through honest conversations with the people actually doing the work.

📸 ABOUT THE GUEST

Mike Sperando is the owner of Mike Sperando Photo & Video, providing real estate photography, video, drone, and 3D tours throughout Bucks County, Montgomery County, Philadelphia, Southeastern Pennsylvania, and New Jersey.

🎧 Listen to Episode 9 now.

If you’re trying to market listings better, build a recognizable brand, or separate yourself in an increasingly crowded real estate industry, this episode is for you.

In this episode, Jason Freedman sits down with Ed Urban of Urban Property Services for an eye-opening conversation on stucco, moisture intrusion, and why the home inspection process matters more than ever.

From moisture testing and building science to inspection waivers, hidden water damage, and common misconceptions about stucco homes, Jason and Ed break down what buyers, sellers, and Realtors need to know before making one of the biggest financial decisions of their lives.

Whether you’re purchasing your first home, selling a property, or simply want to better understand how inspections protect buyers, this episode delivers practical advice from one of the region’s most experienced building envelope specialists.

🎙 WHAT YOU’LL LEARN IN EPISODE 8

🔹 The Truth About Stucco Homes
Why stucco isn’t the problem people think it is—and what actually causes costly moisture issues.

🔹 Moisture Testing Explained
How professional inspectors identify hidden damage that can’t be seen from the outside.

🔹 The Home Inspection Process
What happens during a stucco inspection, why testing is minimally invasive, and how inspectors evaluate risk.

🔹 The Cost of Waiving Inspections
Lessons learned from the competitive post-COVID housing market and why skipping inspections can become an expensive mistake.

🔹 Building Science Made Simple
An easy-to-understand breakdown of flashing, drainage, windows, roofing, and why proper water management is critical to every home.

🔹 Advice for Buyers, Sellers & Realtors
How understanding inspections leads to better decisions, stronger negotiations, and fewer surprises after closing.

🧭 ABOUT THE HOST

Jason Freedman is a top-performing RE/MAX Realtor serving Bucks County, Montgomery County, Philadelphia, and New Jersey, known for his market expertise, innovative marketing, and commitment to educating buyers and sellers throughout every step of the process.

The Wolf Den is where strategy meets execution through conversations with the professionals who keep the real estate industry moving.

🎧 Listen to Episode 8 now.

If you’ve ever bought, sold, or considered purchasing a stucco home, this is essential listening.

In this episode, Jason Freedman sits down with Chris Terry, Broker of RE/MAX Properties, and Jim Mesveskas, Director of Operations, for a conversation on luxury real estate, personal branding, technology, and what it takes to succeed in today's rapidly changing market.

Recorded in front of Jason's newest luxury listing, the stunning Stone Castle at 10 Stonebridge Crossing in Newtown, Pennsylvania, this episode goes far beyond the property itself. Together, they discuss the evolution of the real estate industry, the growing role of AI and technology, the RE/MAX and Real Brokerage acquisition, and why relationships, consistency, and hard work still separate top producers from the rest.

Whether you're a buyer, seller, agent, investor, or entrepreneur, this episode offers an inside look at the mindset, systems, and strategies driving success in modern real estate.

🎙 WHAT YOU'LL LEARN IN EPISODE 7

🔹 Inside One of Bucks County's Most Impressive Luxury Listings

A behind-the-scenes look at the $5.45 million Stone Castle at 10 Stonebridge Crossing, a one-of-a-kind estate perched on nearly 13 acres in Upper Makefield Township.

🔹 How Top Agents Win High-End Listings

Jason shares how consistency, follow-up, branding, and long-term relationship building helped him secure one of the most prestigious listings of his career.

🔹 The Future of RE/MAX & Real Brokerage

Chris and Jim break down the recent acquisition and discuss what the combination of one of the industry's most recognizable brands and one of its fastest-growing technology platforms means for agents and consumers.

🔹 AI, Technology & The Modern Realtor

From social media and podcasts to automation and artificial intelligence, the group discusses why embracing technology is no longer optional in today's real estate landscape.

🔹 Building a Personal Brand That Stands Out

With more than 4,500 agents competing in Bucks County alone, learn how branding, visibility, and consistency can help agents separate themselves from the competition.

🔹 Why Relationships Still Win

Technology may change the business, but trust, service, communication, and reputation remain the foundation of long-term success.

🧭 ABOUT THE HOST

Jason Freedman is a top-performing RE/MAX Realtor serving Bucks County, Montgomery County, Philadelphia, and New Jersey. Known for his relentless work ethic, innovative marketing strategies, and high-level client service, Jason specializes in residential, luxury, and investment real estate.

The Wolf Den is where real estate, business, entrepreneurship, and personal growth collide through conversations with the people shaping our communities.

🎧 Listen to Episode 7 now.

From luxury listings and AI to branding and business growth, this episode is packed with insights for anyone looking to stay ahead in real estate.