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How to Win Everything in 2026: The Future of Fitness Industry | Part 1

In this episode, 'How to Win Everything in 2026.' Pat shares insights from his extensive experience in the fitness industry, discussing how the landscape has evolved since he started his first personal training business in 2004. The conversation covers topics such as industry consolidation, tech integration, the emergence of boutique fitness facilities, wellness integration, and consumer behavior shifts. Pat emphasizes the importance of maintaining fundamental values while adapting to new trends and technology. He also highlights the significance of personal connections, community building, and the human element in delivering fitness services in an increasingly digital world. Stay tuned for part two next week and visit wealthygymowners.com for more information.

00:00 Introduction and Overview
00:19 Evolution of the Personal Training Industry
00:57 Tech Integration and Industry Trends
02:32 Consumer Preferences and Market Shifts
04:02 The Importance of Personalization
06:53 Timeless Truths in Fitness
13:14 Blurring the Lines: Fitness, Health, and Wellness
19:56 Data-Driven Personalization and AI
20:50 Community and Hybrid Models
24:41 Small Business Advantages

Get more at: WealthyGymOwners.com/project-500
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How to Scale Your Gym from $200K to $500K: Proven Strategies for Success

In this episode of The Wealthy Gym Owners, Doug and Pat dive into the essential strategies for scaling a gym's annual revenue from $200,000 to $500,000. They discuss common hurdles gym owners face, the importance of consistent marketing, the role of simplified business models, and effective follow-up techniques. The conversation also covers the crucial elements of building a cohesive team and implementing a unified system for operations. Whether you are stuck at the $200K mark or just starting out, this episode offers a clear roadmap to achieving greater financial freedom and business success.

00:00 Introduction: Jumping from $200K to $500K
01:20 Understanding Revenue and Freedom
02:19 The Importance of Consistent Marketing
04:18 Simplifying Your Business Model
07:09 The Role of Follow-Up in Sales
09:42 Building a Consistent Sales Process
11:29 The Flywheel Effect: Sustaining Growth
13:45 Developing a Strong Team
16:52 Creating a Cohesive System
18:52 Conclusion: Achieving Your Goals

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Mastering the Art of Hiring A-Players for Your Gym

In this episode of The Wealthy Gym Owners, Doug and Pat delve into strategies for hiring A-players in both small markets and tough labor markets. Doug shares his recent experiences with expanding his gyms and emphasizes the importance of always keeping an eye out for potential talent. The episode breaks down the characteristics of A, B, and C players, the cost-benefit analysis of paying slightly higher wages for top talent, and practical tips for casting a wide net in the hiring process. Key tactics discussed include leveraging personal networks, local Chamber of Commerce, Indeed, and university relationships, supplemented by a detailed step-by-step onboarding process to identify and retain the best candidates. The conversation also touches upon the realistic expectations of employee retention in the fitness industry, especially for single-location gyms.

00:00 Introduction to Hiring A Players
01:13 Defining A, B, and C Players
02:26 The Cost of Hiring A Players
03:51 Finding A Players: Strategies and Tactics
12:13 Screening and Interviewing Candidates
16:30 In-Person Interviews and Team Fit
20:20 Making the Offer and Onboarding
21:14 Retention and Long-Term Planning
24:02 Conclusion and Final Thoughts