What if your content could work harder and longer for your business instead of disappearing after 24 hours? In this eye-opening conversation with SEO expert Brittany Herzberg, we explore why search engine optimization deserves a central place in your marketing strategy even if you have been avoiding it because it feels too technical or overwhelming.

Brittany shares her journey from massage therapist to copywriter to SEO specialist, revealing how she discovered the power of optimization almost by accident while building a location-independent business. Her refreshingly straightforward approach cuts through the intimidation factor and shows you how to create content that drives sustainable website traffic for years.

“I help people create content that lasts longer than the stomach flu,” Brittany says, perfectly capturing the fleeting nature of social media posts compared to SEO-optimized blogs, podcasts, and YouTube videos. You will also learn the three essential questions every entrepreneur should answer before creating content:

1. Who do you help?
2. How do you help them?
3. What do you want to be known for?

Through inspiring success stories like a client who gained 15,000 monthly visitors through consistent blogging and another who landed a six-month contract within weeks of making targeted SEO changes Brittany proves you do not need technical expertise or a big budget to start seeing results.

Whether you are launching your first business or pivoting for the fifth time you will leave this episode with practical SEO tips to move beyond the hamster wheel of social media and build lasting visibility that attracts your ideal clients when they are actively searching for solutions.

Listen now to learn how to grow your visibility on Google and follow The We Pivot Podcast for more of the strategies and encouragement you need to keep showing up in your business.

📌 Connect with Brittany Herzberg
Website: https://brittanyherzberg.com

📌 Connect with Haywood Digital Marketing
Website: https://www.haywooddigitalmarketing.com

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Have you ever stared at your screen, knowing you should be posting but having no idea what to say?

Same.

I’m Tona, and I’m back after hitting reset on my business, my website, and this podcast. In this episode, I’m sharing why I stepped away, how comparison held me back, and the tool I built that finally helped me show up online without overthinking every post.

This isn’t just another “use AI” pep talk. It’s my real story of feeling overwhelmed and inconsistent and how creating my own social media content generator changed everything for me.

If you have been struggling to stay visible, keep your voice authentic, or write content that connects, this episode is for you.

I hope this reminds you that it is never too late to start fresh.

Ready to stop overthinking your content and finally show up consistently? Check out the demo at www.haywooddigitalmarketing.com and see how this tool can help make writing feel easy again in your voice, for your people.

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What happens when a former high school biology teacher-turned-digital marketing strategist sits down with a print-on-demand expert to uncover the secrets to e-commerce success? In this episode of The WE Pivot Podcast, I chat with Shimmy Morris, an entrepreneur who transformed his passion for design and business into a thriving career in print-on-demand, Amazon FBA, and online education. Together, we dive into the essentials of building a profitable print-on-demand business, from creating designs that resonate with customers to leveraging platforms like Printify and the power of AI to streamline marketing. Whether you're just starting out or looking to refine your strategy, this episode is packed with practical tips and inspiration to help you build a business that lasts.

If you want to get more information about Print On Demand please check out Shimmy's Print On Demand Hub. https://www.theprintondemandhub.com/

If you're looking to elevate your digital presence with a new website or explore digital marketing strategies for your business, reach out to us:

📧 Email: tona@haywoodsbs.com

Special Offer for Listeners: Mention that you found us through the podcast when you email, and you'll receive a discount on your next service!

Thank you for listening to today's episode! Don't forget to subscribe for more expert insights on digital marketing for women entrepreneurs.

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