In our interconnected world, telling a great brand story isn’t just about finding the right words. It’s about making sure those words, images, and ideas resonate across cultures. Great storytelling isn’t just about what you say, it’s about how it lands with the people you’re talking to.

In this episode, we welcomed multilingual storyteller and brand strategist Christabel Alio. A community manager, content manager, and PR manager, Christabel holds dual Master’s degrees in Corporate Communication and Brand Strategy, specializing in localization, translation, and cross-cultural communication.

The art of cultural adaptation in storytelling shapes global brand messages so they align with local values, customs, and expectations without losing their original essence. We discussed why “just translating” isn’t enough, how cultural nuances can make or break a campaign, and Christabel shared some practical strategies that brands can use to connect with audiences in meaningful, authentic ways across different countries.

Storytelling is becoming an essential leadership skill for today’s project managers. Far beyond Gantt charts and spreadsheets, effective project management hinges on the ability to communicate vision, inspire teams, and navigate change with empathy and clarity.

In this episode, host Liana Henry sits down with her husband and business partner, Phillip Henry, COO of The Black Dog Group and a certified Project Management Professional, to explore how storytelling can transform the way project managers lead.

From guiding multi-million-dollar projects to mentoring enterprise teams, Phillip has seen firsthand that success in project management isn’t just about Gantt charts and deadlines. It’s about the human element.

Phillip unpacks how narrative can communicate vision with clarity, inspire teams to work toward a common goal, navigate change with empathy and resilience, turn dry “lessons learned” into engaging, actionable retrospectives, and win true stakeholder buy-in, not just signatures on a plan.

Take a listen if you are looking for practical frameworks, pitfalls to avoid, and tips to apply whether you’re managing a marketing campaign, a software rollout, or a community initiative. If you’re ready to lead with more than timelines, this episode is your toolkit.

Great storytelling isn’t just about words - it’s about how they’re spoken. Voiceover brings stories to life, adding depth, emotion, and personality to every message. Whether it’s the excitement of a product launch, the clarity of an explainer video, or the authority of an instructional course, the right voice makes all the difference. A compelling voiceover doesn’t just inform. It connects, engages, and stays with the audience long after they’ve heard it.

In this episode, we were joined by CJ Merritt, a voice actor based out of Los Angeles who specializes in providing voiceover services to recognizable brands such as the NBA, Acura, and Snapchat. CJ shared his approach to each different project (since he is always considering the audience while delivering for his clients), how tone evokes emotions, and how AI has shaken up the voiceover industry.