エピソード

  • TikTok Ban Looms (Again) + Big IG Updates You Need to Know
    2025/03/31

    After a short hiatus, Audra’s back and diving right into this week’s digital chaos. In this episode of The Social Small Talk, she unpacks the potential TikTok ban set for April 4th—what it means, who’s involved (hello again, Oracle), and why ByteDance refuses to give up the algorithm.

    Plus, some juicy Instagram updates:
    — Notes are out (RIP Facebook status vibes)
    — Double-speed playback hits Reels
    — And reposts are finally going mainstream in the feed

    Audra breaks it all down and shares what it means for marketers—especially how to create content your audience actually wants to share. Got questions? She's here for them.

    🎧 Hit play and stay in the loop on what’s changing in social—because this week, it’s a lot.

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    7 分
  • TikTok’s Uncertain Future & Why Social Media Needs to Be Fun Again
    2025/02/17

    This week on The Social Small Talk, we’re diving into the latest updates on TikTok—yes, it’s back in the App Store, but for how long? With the looming April 5th deadline, now is the time to make sure your audience follows you elsewhere. Plus, let’s talk about the magic of fun in social media. Duolingo is setting the bar high, and it’s time we all step up. Marketing shouldn’t just be about selling—it should be about storytelling, creativity, and making people laugh. So, grab a notepad and jot down three ways you can break the mold this week. Also, a quick Instagram Edits update and some top tools to keep your short-form content sharp. Tune in and let’s bring the fun back!

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    6 分
  • Super Bowl Ads, Instagram’s New Editing Tool, and TikTok’s Uncertain Future
    2025/02/10

    In this episode of Social Small Talk, host Audra Brehm breaks down the latest trends shaping the social media landscape. From Super Bowl commercials bringing humor back into advertising to Instagram’s upcoming Edits feature, a new in-app editing tool rivaling CapCut, there’s plenty to unpack. Plus, the latest TikTok developments—will it really be gone in 60 days? Audra shares insights on how brands and creators should prepare for potential platform changes and why diversifying your digital presence is more crucial than ever.


    Tune in for this week’s must-know social media updates, and don’t forget to subscribe for more insights twice a week!

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    8 分
  • Social Media Updates You Can’t Miss: Instagram’s Longer Reels, TikTok News, and Emerging Platforms
    2025/01/27

    In this episode of The Social Small Talk, host Audra Brehm dives into the latest social media updates you need to know. Discover why Instagram is now favoring longer Reels, how TikTok’s future in the U.S. is evolving, and what creators and brands should know about platforms like Flip and Substack. Plus, hear about Threads’ new mobile analytics and ad tools, and learn how Meta is incentivizing TikTok creators to switch platforms. Stay ahead of the curve with actionable insights and trends to level up your marketing game. Don’t forget to subscribe for weekly updates!

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    8 分
  • The TikTok Apocalypse: What Marketers Need to Know Now
    2025/01/20

    This week on The Social Small Talk, we dive into the whirlwind that has been TikTok’s tumultuous week—rumors of bans, Supreme Court rulings, sudden shutdowns, and surprising comebacks. What does it all mean for creators, brands, and social media marketers?

    Join host Audra Brim, CEO and founder of Brim Media, as she breaks down the chaos surrounding TikTok, shares practical tips on diversifying your digital strategy, and explores what the latest Instagram updates mean for marketers in 2025.

    From TikTok’s temporary blackout to Meta’s potential moves and Instagram’s newest features, this episode is packed with insights to help you navigate the ever-changing social media landscape.

    Subscribe and tune in every Monday for the latest news, strategies, and trends shaping the world of social media marketing.

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    12 分
  • Meta’s Moderation Overhaul, TikTok’s Uncertain Future, and Instagram Best Practices
    2025/01/13

    This week on Social Small Talk, host Audra Brehm dives into the latest whirlwind of updates across the social media landscape. First, we explore Meta’s controversial decision to loosen content moderation by replacing fact-checkers with a community-sourced note system—what this means for user safety, misinformation, and freedom of speech. Next, we tackle the ongoing TikTok ban debate and what the Supreme Court’s deliberations could mean for creators and businesses relying on the platform. Audra shares strategic advice on diversifying your content efforts to future-proof your business.

    Finally, we break down Instagram’s latest tips for maximizing reach, including avoiding engagement bait, watermark-free content, and the power of concise reels. Whether you’re a business owner, marketer, or social media enthusiast, grab your notepad and tune in for actionable insights to help you navigate these shifting digital tides.

    Have questions? Reach out to Audra at audra@bremmedia.com!

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    12 分
  • 2025 Social Media Trends: TikTok, AI, and Organic Marketing Myths
    2025/01/06

    Welcome to the first episode of The Social Small Talk Podcast in 2025! This week, host Audra Brehm dives into the latest social media developments, including the ongoing debate over TikTok's future, the rising influence of AI in marketing, and why organic social media is far from dead.

    Audra shares actionable tips for leveraging AI responsibly, building authentic connections with your audience, and creating engaging, community-driven content. Plus, get insights into the top trends to watch for this year and practical advice for planning your Q1 and Q2 strategies.

    To help you stay ahead, here’s a list of AI tools mentioned in this episode that can elevate your social media game:

    • Mentionlytics – Monitor conversations in real-time to stay on top of trends and mentions.
    • Meltwater – Capture every brand mention across social platforms for comprehensive analysis.
    • Predis.ai – Analyze competitor content performance at a granular level.
    • Rival IQ – Gain deep competitor insights to inform better social media content decisions.
    • Unmetric – Benchmark your performance against competitors to improve your social strategy.
    • Canva – Create stunning social media graphics quickly and easily.
    • Let’s Enhance – Use AI-powered image enhancement for polished visuals.
    • Pictory – Generate AI-powered videos for social media content.
    • Supermeme.ai – Turn text into shareable, engaging memes.
    • Picsart – Generate high-quality GIFs using AI for dynamic posts.
    • Kapwing AI Meme Generator – Craft relatable, AI-generated memes effortlessly.

    Don’t miss this episode packed with valuable strategies to kickstart your social media marketing in 2025. Subscribe now to stay ahead of the curve.

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    8 分
  • 20. How Sales & Marketing Coexist with Denise Shedrick
    2020/07/29
    Today we’re joined by Denise Shedrick, the Vice President of Sales and New Product Development for the salon professional hair care and color brands MOP, ABBA, and ColorDesign. Denise is the perfect person to discuss how sales and marketing loop together.

    The MOP brand is a perfect example, Denise set out to build a culture. It was important to connect people and for everyone to feel included like they were a part of MOP. Now with social media, there are even more ways to connect with customers and really tell your story.

    Since COVID, everyone has learned to be an online shopper, so digital marketing is very powerful right now. This is the perfect time to really share your story and give customers a way to connect to your product. Denise has really been able to connect with her consumers and stylists during this time and shares how that has benefited her.

    You won’t want to miss how her sales team has readjusted to really meet the needs of the salons during this time and hear her projection for the next big thing in beauty after COVID.

    Highlights

    – Set out to build a culture
    – Digital marketing during COVID
    – Training sales team to connect differently
    – Sensitivity training is key during COVID
    – Buy product from stylists to help them out now

    About Denise Shedrick

    Denise Shedrick has been in the beauty industry since the early 2000s. She began with her own distribution company, then moved to the manufacturing side. She is currently the VP of Sales and Product Development at Stars Creations, LLC.

    Instagram: @MOP_Hair_Product

    Web: http://www.mopproducts.com/

    The Social Small Talk
    https://businessinnovatorsradio.com/the-social-small-talk/

    Source: https://businessinnovatorsradio.com/20-how-sales-marketing-coexist-with-denise-shedrick
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    41 分