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The Snarketing Podcast

The Snarketing Podcast

著者: Matt Wurst Valerie Vespa
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The marketing and advertising ecosystem is ripe for disruption. But co-hosts Valerie Vespa and Matt Wurst aren't going to do that. Instead, these longtime industry veterans will highlight some of the fun, interesting, weird, and ridiculous things happening in the space. Presented by PointSymmetry, the podcast welcomes special guests -- a veritable "who's who" of celebrated executives, creatives, leaders & friends -- whose combination of snark and smarts makes every episode a must-listen. Or at least a should-listen.Matt Wurst, Valerie Vespa マーケティング マーケティング・セールス 経済学
エピソード
  • Ep 57: Megan Ramm - Uber Advertising: Global Head of Sales
    2025/12/16

    Uber is one of the most used consumer apps on the planet. But behind the scenes, a fast-growing advertising business is reshaping how brands reach people in motion.

    In this episode of The Snarketing Podcast, Matt Wurst and Valerie Vespa sit down with Megan Ramm, Global Head of Sales at Uber Advertising, to unpack how a “startup inside Uber” has scaled across 70 countries and 10,000 cities.

    Megan shares how Uber Advertising drives outcomes across rides and delivery, why attention in motion converts differently, and how creative, commerce, and context now collide in a single moment. The conversation covers Uber’s Creative Studio, Gen Uber research, evolving ad formats, attention-based measurement, and what’s next as Uber expands far beyond rides and food.

    It’s a candid look at growth, innovation, and what happens when media meets real life.

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    45 分
  • Ep 56: Anjali Virmani - Time Out: Global Head of Creative Solutions
    2025/11/25

    In this Thanksgiving edition of The Snarketing Podcast, Matt and Valerie sit down with Anjali Virmani, Global Head of Creative Solutions at Time Out Media, for a fast, funny, and wildly thoughtful conversation about culture, creativity, community, and the messy state of modern media.

    Anjali shares her journey from Manchester to Maryland to Manhattan, how being raised in a South Asian immigrant household shaped her voice, and why empathy and lived experience still fuel the best creative work. She breaks down Time Out’s evolution from a print listings guide to a global cultural brand spanning 300 plus cities, food markets, festivals, and digital storytelling.

    They dive into why AI is killing originality, how to build trust with audiences, why advertisers need to earn their moments—not force them—and what she’d fix if she could rebuild the media industry from scratch. Plus: espresso martinis, parenting twins, the value of wandering alone in a new city, and what “taking time out” really looks like.

    A warm, sharp, honest conversation to close out the year—and one of our most inspiring episodes yet.

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    51 分
  • Ep 55: Justin Johnson - Acorns - Former Head of Market Development
    2025/11/11

    From Meta to MoonPay to Acorns... It's The Modern Creator Playbook Episode with JJ:

    In this episode, Matt Wurst and Valerie Vespa sit down with Justin Johnson, former Head of Market Development at Acorns and a leading voice at the intersection of creators, culture, and commerce.

    Justin shares his journey from Meta to MoonPay to Acorns, unpacking what each chapter taught him about building authentic creator partnerships, driving brand relevance, and turning culture into conversion.

    You’ll hear stories from working with MrBeast, Michelle Obama, Theo Von, and more, plus insights on:

    • The rise of the creator economy and where it’s heading

    • How authenticity beats algorithms every time

    • Why AI and community are reshaping brand discovery

    Whether you’re a marketer, creator, or just curious how influence becomes impact, this episode is your courtside seat to the next playbook in modern marketing.

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    43 分
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