Costs are spiking, access is shrinking, and members are stuck on hold while scans get delayed—yet the fix might be hiding in plain sight. We sit down with Dr. Cristin Dickerson, CEO of Green Imaging, to unpack how independent imaging, transparent bundles, and human-led AI can lower trend, reduce friction, and actually make benefits plans feel usable. From private equity acquisitions that quietly triple rates to the national radiologist shortage sparked by years of “AI will replace you” hype, we trace the real-world forces shaping price, quality, and time-to-care.

Cristin shares a playbook advisors and employers can put to work now: build redundancy so a single tech outage doesn’t stall care, keep the front end human while automating the back office, and route members to independent centers with clear, all-in pricing. You’ll hear how a large Texas municipality sought savings but discovered a bigger win—restored access that gave employees back hours and eliminated surprise bills. We delve into what price transparency rules overlook, why hospital quotes are often incomplete, and how direct-pay bundles circumvent games that leave members vulnerable.

We also get practical on tech. Forget AI that “reads the study” in isolation; the real gains come from tools that structure reports so radiologists never take their eyes off images, and from analytics that turn one CT into population health insights like bone density, coronary calcium, and cardiac chamber sizing. Add a clinician portal that lets DPCs and primary care search by code and price, submit narrative orders, and reach a radiologist by phone, and virtual care starts to work the way it should—fast, connected, and accountable.

If you advise employers or run a health plan, this is a roadmap to cut waste without compromising care: utilize data maps and claims rebundling to model savings, favor DPC-centric designs for a simpler member experience, and help independent centers remain independent with fair, direct contracts. Subscribe, share with a colleague who battles imaging chaos, and tell us: where are your members getting stuck, and what would a clear path to a scan change look like for your team?

This episode is sponsored by Benepower, the platform of choice for a modern benefits experience. Benepower is an AI-powered benefits platform offering access to top products and services, enabling consultants and employers to create customized plans, optimize usage, and measure effectiveness. www.benepower.com

Leadership bottlenecks can silently strangle even the most promising companies. When decisions, initiatives, and progress all funnel through one person—typically the founder or CEO—growth becomes impossible. Charlie Rhea knows this pattern all too well.

As an implementer of the Entrepreneurial Operating System (EOS), Charlie has witnessed the remarkable transformation that occurs when leadership teams embrace a different way of operating. The framework he teaches provides three critical benefits that most organizations desperately need: crystal-clear vision, disciplined execution (what EOS calls "traction"), and team health built on vulnerability-based trust.

What makes EOS particularly effective is its practical simplicity. Rather than offering vague leadership principles, it delivers concrete tools like the Accountability Chart—an organizational structure that flips conventional thinking by designing around functions first, then placing people second. This approach systematically eliminates bottlenecks by distributing accountability throughout the leadership team.

The most surprising element Charlie emphasizes is the often-overlooked importance of team health. Drawing from Patrick Lencioni's work, EOS focuses on creating vulnerability-based trust—the willingness to have difficult conversations for the greater good of the company. As Charlie notes, "Culture eats strategy for breakfast," and no amount of brilliant planning can overcome a dysfunctional leadership team.

"The Five Dysfunctions of a Team" - Patrick Lencioni

"Traction" - Gino Wickman

This episode is sponsored by Benepower, the platform of choice for a modern benefits experience. Benepower is an AI-powered benefits platform offering access to top products and services, enabling consultants and employers to create customized plans, optimize usage, and measure effectiveness. www.benepower.com

High-deductible health plans have created "functionally uninsured" people who have insurance cards but can't access care due to high out-of-pocket costs, creating barriers to necessary healthcare and driving up long-term expenses. We discuss a solution with Tom Policelli of Paymedix.

• Consumer confusion about benefits is the #1 issue, with affordability a close second
• 45% of insured people avoided necessary care last year due to cost concerns
• Nearly 30% of hospitals now require payment before scheduling services
• 25% of commercially insured people have no available credit
• Healthcare utilization by lower-income tiers mimics Medicaid patterns - delaying care until emergencies
• PayMedix's "Super EOB" consolidates billing and offers 0% interest financing
• Employers using PayMedix save 2-3% annually on healthcare trend
• Unlike consumer credit companies, PayMedix uses an insurance mindset to spread risk
• PayMedix maintains 95% employer retention versus the 30% industry average
• TempoPay acquisition provides a card-based solution for pharmacy costs
• Partnerships with companies like XO Health are expanding PayMedix's reach nationwide

Visit paymedix.com to learn more about implementing these solutions.

This episode is sponsored by Benepower, the platform of choice for a modern benefits experience. Benepower is an AI-powered benefits platform offering access to top products and services, enabling consultants and employers to create customized plans, optimize usage, and measure effectiveness. www.benepower.com

A 75-year legacy built on survival, relationships and faith continues to drive innovation at Conner Insurance, where CEO Ben Conner and his team focus on providing sound counsel during life's most significant moments.

• Founded in 1949 by WWII veteran Henry Clay Conner Jr., whose 30 months surviving in Philippine jungles shaped core values of seriousness, relationships, and entrepreneurial spirit
• Second-generation leadership of four Conner brothers emphasized shepherding the next generation into leadership roles while maintaining family values
• Mission evolved from "selling policies" to walking alongside clients during critical life moments including medical diagnoses, accidents, and positive transitions
• Over 80% of clients experience flat or reduced healthcare expenses through innovative supply chain management, especially in pharmacy benefits
• Team members know individual patients by name, working to source medications affordably for both employers and employees
• Documentary "It's Not Personal, It's Just Healthcare" educates about systemic problems in healthcare delivery
• Challenges traditional strategies like high-deductible health plans that create false "consumerism" while making healthcare inaccessible
• Remains independent despite private equity consolidation in insurance industry, focusing on talent development and embracing technologies like AI

Visit connerins.com to watch the full documentary "It's Not Personal, It's Just Healthcare" and learn more about their approach.

"It's Not Personal, It's Just Healthcare"

"The Ideal Team Player" - Patrick Lencioni

🤖 Sponsored by BenePower
BenePower is an AI-powered platform helping advisors build high-impact, self-insured health plans quickly and seamlessly. By integrating best-in-class point solutions and eliminating inefficiencies, BenePower reduces costs, improves member outcomes, and positions advisors as industry leaders.
🔗 Learn more at BenePower.com

This episode is sponsored by Benepower, the platform of choice for a modern benefits experience. Benepower is an AI-powered benefits platform offering access to top products and services, enabling consultants and employers to create customized plans, optimize usage, and measure effectiveness. www.benepower.com

Jessica DeAngelo, Chief Hiking Officer at Hike to Become, shares how unplugging in nature revolutionizes business thinking and helps executives rediscover clarity and creativity away from digital distractions.

• Former global sales director who transformed her life by committing to daily hiking after feeling overwhelmed by corporate demands and new motherhood
• Created the Hike 31 Challenge based on four principles: Hike or walk, In nature, Keep tech off, Every day
• Takes executive teams on guided hiking experiences that create space for connection and independent thought
• Incorporates forest bathing exercises that allow business leaders time alone with their thoughts
• Clients report experiencing clarity on complex problems, rediscovering joy, and generating breakthrough business ideas
• Companies see ROI through faster decision-making, innovative approaches, and reduced executive burnout
• New book "The Wild Advantage" explores how reconnecting with nature helps executives think more creatively in the age of AI

Text HIKE to 33777 to join the Hike 31 Challenge or visit Jessica DeAngelo.com to learn more about bringing this transformative experience to your team.

This episode is sponsored by Benepower, the platform of choice for a modern benefits experience. Benepower is an AI-powered benefits platform offering access to top products and services, enabling consultants and employers to create customized plans, optimize usage, and measure effectiveness. www.benepower.com

Paid leave has transformed from a nice-to-have into a powerful retention and engagement tool for employers seeking to attract and keep top talent. Seth Turner of AbsintheSoft shares insights on how properly structured leave programs can create positive employee experiences that drive loyalty and productivity.

• 86% of employees look for paid leave when job hunting, and 42% won't apply without it
• Well-designed leave programs should address diverse workforce needs across life stages
• Employees who feel supported during leave are more likely to return engaged and become brand ambassadors
• The regulatory landscape is growing increasingly complex with 13 states now mandating paid family leave
• Technology helps streamline administration, maintain compliance, and improve employee experience
• Utilization rates vary by industry, ranging from 10-40% of employees taking leave annually
• Effective programs consider both compliance requirements and strategic business objectives
• Modern systems use AI and mobile communications to simplify processes for all stakeholders

To learn more about managing paid leave effectively, visit absensesoft.com or contact Seth directly at seth@absencesoft.com

🤖 Sponsored by BenePower
BenePower is an AI-powered platform helping advisors build high-impact, self-insured health plans quickly and seamlessly. By integrating best-in-class point solutions and eliminating inefficiencies, BenePower reduces costs, improves member outcomes, and positions advisors as industry leaders.
🔗 Learn more at BenePower.com

We explore the concept of time as our most precious resource with Andrew Hartman, founder of TimeBoss, who shares a framework for achieving results without overwhelm and burnout.

• Andrew's journey began when work stress caused him to lose his sense of smell for six months
• 77% of knowledge workers experienced burnout in the past year, up from 75% pre-COVID
• The "always on" work culture has eliminated boundaries between professional and personal life
• Most people treat time like credit instead of cash, creating debt for their future selves
• Setting a work hour constraint (Andrew uses 50 hours) forces better prioritization
• Weekly planning meetings help identify the 20% of tasks that yield 80% of results
• Implementing strategic time management can reclaim 4-10 hours per week
• "Comeback time" after interruptions can take up to 23 minutes of productivity
• Creating "commitment plans" and finding "vacation shields" allows for true rest
• Working at your "highest sustainable pace" enables sustained peak performance

This episode is sponsored by Benepower, the platform of choice for a modern benefits experience. Benepower is an AI-powered benefits platform offering access to top products and services, enabling consultants and employers to create customized plans, optimize usage, and measure effectiveness. www.benepower.com

Recorded live at the Ascend Conference in Salt Lake City, David A. Saltzman sits down with Hans Kullberg, CEO and Founder of Avocado Health. Together, they explore how Avocado Health is solving one of the biggest challenges facing employers and employees alike: helping working parents get the right answers, right when they need them.

Hans shares how his own journey as a father of five inspired him to build a text-first platform that provides parents with evidence-based guidance on everything from toddler sleep issues to adolescent anxiety—without the endless rabbit holes of Dr. Google.

The discussion covers the massive productivity costs of presenteeism, why text messaging is the most effective format for support, and how AI plus human advocates deliver empathetic, on-demand solutions that reduce stress for families and cut costs for employers.

🤖 Sponsored by BenePower
BenePower is an AI-powered platform helping advisors build high-impact, self-insured health plans quickly and seamlessly. By integrating best-in-class point solutions and eliminating inefficiencies, BenePower reduces costs, improves member outcomes, and positions advisors as industry leaders.
🔗 Learn more at BenePower.com

🔑 Key Takeaways from This Episode
📌 Working Parents = Productivity Costs
60% of employees are parents, and presenteeism costs employers $8,000 per worker annually.

📌 Texting Beats Dr. Google
Avocado Health uses SMS to deliver expert pediatric, developmental, and behavioral guidance instantly.

📌 AI + Human = Empathy at Scale
97% of questions can be answered by AI, with human advocates stepping in for complex cases.

📌 Reducing Claims and ER Visits
Quick triage and trusted guidance prevent unnecessary urgent care and hospital costs.

📌 Boosting Benefits Utilization
The platform helps employees discover and use existing employer-sponsored resources.

⏱️ In This Episode
00:00 Live from Ascend: Introducing Hans Kullberg
02:00 From fatherhood to founding Avocado Health
04:00 The scope of challenges working parents face
07:00 Presenteeism, absenteeism, and attrition explained
10:00 Why text messaging is the most accessible solution
14:00 AI + human empathy in care delivery
18:00 Real-life RSV case study: avoiding hospitalization
22:00 Connecting employees to existing plan benefits
26:00 Employee onboarding and education via SMS
30:00 Serving rural and underserved populations
34:00 The future: languages, Medicaid, municipalities
38:00 Building scalable, accessible support for all parents