『The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic』のカバーアート

The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic

The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic

著者： Fexingo
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Lucas and Luna examine the mechanics of search engine optimization as a discipline of technical precision and strategic content. Each episode dissects one specific Google ranking factor — from Core Web Vitals and E-E-A-T signals to backlink profiles and topical authority — using real-world examples like how a mid-market retailer recovered traffic after a core update or why a B2B SaaS company's structured data overhaul lifted click-through rates. They avoid vague advice, instead tracing the cause-and-effect chain between a site change and its SERP performance, citing concrete metrics from public case studies and Google documentation. Lucas challenges Luna's assumptions about link-building tactics; Luna pushes back on Lucas's faith in algorithm-chasing. The show serves SEO practitioners who want to understand why ranking shifts happen, not just what to do next. It also appeals to marketing managers and business owners who need to evaluate whether their current SEO strategy is built on durable principles or short-term gambits. Listeners walk away with a clearer framework for diagnosing their own site's performance and a sharper sense of which SEO debates are worth having. What happens when Google's ranking logic clashes with user intent — and whose job is it to reconcile the two? #SEO #SearchEngineOptimization #GoogleRankings #OrganicTraffic #CoreWebVitals #EEAT #Backlinks #TechnicalSEO #ContentStrategy #SEOPodcast #MarketingPodcast #DigitalMarketing #Marketing #FexingoBusiness #BusinessPodcast #Business #LucasAndLuna #SEOtips Keep every episode free: buymeacoffee.com/fexingo© 2026 Fexingo. All rights reserved. 経済学
エピソード
  • How Google Now Rewards Firsthand Experience Over Generic Content

    How Google Now Rewards Firsthand Experience Over Generic Content
    2026/06/05
    Episode 33 of The SEO Podcast with Fexingo unpacks Google's March 2026 'Experience' update, which now prioritizes content from creators with direct, firsthand experience over polished but generic articles. Lucas and Luna examine the case of a home-renovation site that lost 30% of its traffic overnight after Google started demoting content written by freelance writers who had never actually remodeled a kitchen. They break down how Google's algorithms assess experience signals — from author bios with real credentials to photo metadata and video testimonials — and what this means for SEO strategies in 2026. The episode also covers practical steps for brands to audit their content for authenticity, including how to leverage customer stories and behind-the-scenes footage. With Google increasingly favoring real-world authority over keyword density or backlink counts, this shift represents a fundamental change in how content creators and marketers should approach SEO. No clickbait, just a specific, actionable breakdown. #Google #SEO #ExperienceUpdate #ContentMarketing #SearchRanking #GoogleAlgorithm #FirsthandExperience #EEAT #ContentStrategy #OrganicTraffic #MarketingPodcast #DigitalMarketing #SEOTips #GoogleRankings #HomeRenovation #ContentAuthenticity #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo
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    10 分
  • Why Google Now Uses Page Speed as a Mobile Ranking Factor

    Why Google Now Uses Page Speed as a Mobile Ranking Factor
    2026/06/05
    In this episode of The SEO Podcast, Lucas and Luna dive into Google's latest mobile ranking update that makes page speed a direct ranking signal for mobile search results. With data showing that a one-second delay in load time can reduce conversions by 7%, they explore how real-world sites—like a mid-size e-commerce store selling artisanal coffee equipment—saw their organic traffic drop 22% overnight after the update rolled out in April 2026. Lucas explains the technical shift from desktop to mobile-first indexing and why Core Web Vitals metrics like Largest Contentful Paint (LCP) matter more than ever. Luna shares a case study of a publisher that recovered traffic by optimizing image delivery and server response times. They also discuss Google's new 'Speed Badge' in search results and how it affects click-through rates. Tune in for actionable tips on auditing your site's mobile performance and avoiding penalties in the age of speed-based rankings. #GooglePageSpeed #MobileRanking #CoreWebVitals #LCP #SEOUpdate #MobileFirstIndexing #SearchRankings #OrganicTraffic #SitePerformance #SpeedBadge #EcommerceSEO #PublisherSEO #GoogleAlgorithm #DigitalMarketing #Marketing #FexingoBusiness #BusinessPodcast #SEOPodcast Keep every episode free: buymeacoffee.com/fexingo
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    6 分
  • Why Google Now Treats Internal Links as a Ranking Signal

    Why Google Now Treats Internal Links as a Ranking Signal
    2026/06/04
    In this episode of The SEO Podcast, Lucas and Luna dive into Google's recent shift in treating internal links as a direct ranking signal. They break down how the 'Pagerank 2.0' algorithm update now evaluates link quality, context, and placement more heavily. Using a case study of a mid-sized e-commerce site that saw a 30% traffic drop after ignoring link structure, they explain practical steps to optimize your site's internal linking for better organic rankings. Learn why anchor text relevance matters more than ever, how to prune low-value links, and why a hub-and-spoke model outperforms traditional silos. Also covered: the role of link decay, the diminishing value of footer links, and how Google's link graph now intersects with Core Web Vitals. #SEO #GoogleRankings #InternalLinks #LinkBuilding #SearchEngineOptimization #Pagerank #AlgorithmUpdate #Marketing #DigitalMarketing #ContentStrategy #SEOTips #OrganicTraffic #GoogleAcrobat #LinkGraph #AnchorText #HubAndSpoke #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo
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    9 分
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