The Rise & The Fall Of Buzznet: Part 2
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The Rise & The Fall Of Buzznet: Part 2
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By 2008, Buzznet’s tight-knit community of scene royalty was tearing itself apart through public feuds and competitive drama, while Facebook's clean interface and mysterious algorithm systematically dismantled their kingdom.
From Jeffree Star's mainstream pivot to the Great Scene Queen Wars, from Facebook's game-changing News Feed to Buzznet's fatal celebrity gossip rebrand—this is the story of how authentic community gets destroyed by its own success.
In Part 2 of our Buzznet series, we dive into how the platform that accidentally invented influencer culture became its first casualty.
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