What happens when your leadership team not only reflects your customer but also brings different ways of thinking to the table?

Amanda Clark, CEO of WellBiz Brands, shares with host Natalie Benamou how the “right mix” in leadership drives innovation, fuels growth, and creates thriving brand communities. From franchising to boardrooms, Amanda offers real-world insights into intentional hiring, building women-led teams, and creating space for leaders to bring their authentic perspectives.

In the episode you will have a behind the scenes look at beauty company and Amanda’s path to becoming CEO.

"The most successful teams have the right mix with leaders who think differently and reflect the customer." - Amanda Clark, CEO, WellBiz Brands, Inc.

3 Leadership Takeaways:

• Why different ways of thinking help anticipate challenges and seize opportunities.
• How to be intentional and persistent when hiring for executive roles.
• How franchising can offer women leaders a path to entrepreneurship with built-in support.

Action Step for Senior Leaders:

If you’re exploring entrepreneurship, start by identifying a business model that aligns with your expertise and passion.

Assess opportunities like franchising that provide built-in systems, training, and brand recognition to reduce risk while allowing you to lead and innovate in your own way.

Keep shining your light bright. The World needs You!

About Amanda Clark

Amanda Clark, CEO of Wellbiz Brands, is a dynamic leader in the beauty and wellness industry. With a passion for empowering women and fostering business growth, Amanda brings a visionary approach to franchising, entrepreneurship, and board leadership. She is committed to creating opportunities for women to lead and shaping what’s next in business.

WellBiz Brands, Inc.

Connect with Natalie Benamou

Natalie Benamou is the visionary behind Women Leaders on the Move, a Top 25 Women’s Leadership podcast by Feedspot. As the Founder of HerCsuite®, she leads a powerful leadership network for women navigating board service, portfolio careers, and entrepreneurship—especially in the second half of their professional lives. Work 1:1 with Natalie as a strategic advisor or fractional Chief Growth Officer.

Natalie also serves as President of HER HEALTHX, a nonprofit revolutionizing the way women experience healthcare.

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This podcast is brought to you by HerCsuite®’s portfolio career programs, including NEXT Career and the Design Your Next Chapter Course. Explore curated programs, real conversations, and experiences designed for women shaping what’s next—for themselves and the organizations they lead. Learn more at HerCsuite.com.