In this episode of The Revenue Room™, Heather Holst-Knudsen sits down with Janice Liu, a seasoned media executive and transformation leader, to unpack what it really takes to modernize legacy media and data businesses in a world defined by constant disruption.

Janice shares candid lessons from leading through acquisitions, restructuring operating models, and rebuilding growth engines across complex organizations. Together, they explore the intersection of leadership, culture, data, and AI — and why transformation is less about technology and more about decision-making, clarity, and courage.

This conversation goes beyond theory, offering real-world insights into navigating ambiguity, aligning teams during change, and building organizations that can adapt faster than the markets they serve.

WHY LISTEN

This episode is essential for leaders who are:

• Leading transformation inside legacy or scaled organizations
• Managing growth through acquisitions or portfolio complexity
• Aligning leadership teams during periods of uncertainty
• Using data to drive clarity and confidence in decision-making
• Navigating AI disruption without losing organizational trust
• Balancing performance, culture, and long-term value creation

If you’re a CEO, CMO, CRO, or senior operator steering an organization through change, this episode delivers grounded, experience-driven perspective.

CONNECT WITH JANICE LIU: linkedin.com/in/janice-liu-89905620?originalSubdomain=ca

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo

In this episode of The Revenue Room™, Heather Holst-Knudsen sits down with Christine Shaw, CEO and President of Naylor Association Solutions, to explore how modern associations are transforming their business models in a data-driven, AI-accelerated world. Christine shares how her leadership was shaped in high-velocity environments at PennWell and Future PLC, why clean data is the ultimate stabilizer in disruption, and how she built the business analyst role that now powers insights and decision-making across every organization she leads.

Christine breaks down the complexity of Naylor’s multi-line business—from member communications and job boards to AMS technology platforms—and explains how associations can stay relevant as generational shifts reshape how people consume information, learn, and build community. She also offers a candid look at how AI is transforming internal workflows, client-facing products, and the future of year-round member engagement.

Why listen

This episode is essential for leaders who are:
• Navigating the shift from legacy business models to intelligence-driven operations
• Building scalable, privacy-aware data foundations
• Managing complex multi-line revenue organizations
• Reimagining sales, marketing, and community engagement in an AI-first world
• Leading multi-generational teams through disruption
• Seeking a practical roadmap for modernizing associations, media companies, or membership-driven businesses

If you’re a CEO, CMO, CRO, association leader, or revenue-critical executive building for 2025 and beyond, Christine’s insights offer clarity, direction, and a blueprint for sustainable growth.

CONNECT WITH CHRISTINE SHAW

LinkedIn: https://www.linkedin.com/in/christineashaw/

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo

In this episode of The Revenue Room™, Heather Holst-Knudsen sits down with Sean Griffey, co-founder and former CEO of Industry Dive, one of the biggest B2B media success stories of the past decade.

Sean shares the real playbook behind scaling Industry Dive from five scrappy newsletters into a multi-vertical powerhouse that reached millions of executives, generated $100M+ in revenue, and ultimately sold to Informa for over $500M.

Heather and Sean unpack what made the model work—from niche-audience obsession, to portfolio-wide sales strategy, to operational discipline most media companies still struggle to adopt. Sean also reflects on intent data, first-party strategies, sales org structure, account penetration, AI’s impact on search and audience behavior, and the evolving relationship between digital media and events.

This is a rare, behind-the-scenes look at how one of the most respected operators in B2B media built a modern, high-margin, high-value company by focusing on what really matters: audience, product, and customer outcomes.

Why Listen

Listen to this episode if you’re a leader who is:

• Rethinking your B2B media or marketing model
• Trying to build repeatable, scalable revenue across multiple verticals
• Navigating audience quality, first-party data, or intent strategy
• Re-architecting your sales org for enterprise accounts
• Preparing for AI’s impact on audience acquisition and customer value
• Searching for sustainable, high-margin business model lessons

If you’re a CEO, founder, CMO, CRO, or revenue-critical operator, this conversation will reshape how you think about modern B2B growth.

About RevvedUP 2026
RevvedUP 2026 is where CEOs and revenue-critical C-Suite leaders reset their growth playbook for the AI-first economy. Taking place March 23–24, 2026 at The Vinoy Resort in St. Petersburg, FL, this two-day strategy lab helps leaders pressure-test how AI moves from cost center to growth driver and turn data and disruption into competitive advantage.

About Heather Holst-Knudsen
Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™.

About Revenue Room™ CXO
Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation.

Learn more or apply for membership at info.h2klabs.com/apply-cxo.

In this episode of The Revenue Room™, Heather Holst-Knudsen sits down with Amanda Landsaw, Chief Marketing Officer at EndeavorB2B, to unpack how one of the industry’s largest B2B media and intelligence platforms is transforming into a modern data-driven growth engine.

From rebranding a legacy publisher into a full-scale intelligence business, to redefining audience value, to building privacy-first data systems that still unlock revenue—Amanda offers a candid, strategic look at what it really takes to scale in an AI-powered, fast-moving B2B landscape.

They also dive deep into the new role of the CMO, the rise of audience lifetime value as a mission-critical KPI, the realities of sales–marketing alignment, and how organizations can responsibly integrate AI without slowing their teams down.

Why Listen

This episode is essential for leaders who are:
- Navigating the shift from legacy media to intelligence-driven business models
- Building scalable, privacy-first data strategies
- Reimagining sales–marketing alignment for a multi-product world
- Preparing teams for AI adoption without overwhelming them
- Redefining audience engagement, value, and lifetime impact

If you’re a CEO, CMO, CRO, or revenue-critical leader building for 2026 and beyond, this conversation is a blueprint for modern transformation.

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo

In this powerful and wide-ranging conversation, Heather Holst-Knudsen sits down with Blair LaCorte—Founder and Managing Director of LaCorte Ventures —to unpack what truly drives performance, transformation, and long-term success in business and in life.

Blair has led and scaled companies across aviation, entertainment, AI, private equity, and tech. He’s built the world’s largest private charter airline, run the global leader in live event production, navigated major turnarounds, and coached some of the highest-performing CEOs in the country. But what makes this episode extraordinary is his radical clarity about why businesses win—and why leaders fail.

Together, Heather and Blair dive into the essential truths leaders often overlook:
how to identify the “one thing” that matters in your business model, why patterns and people are the real drivers of performance, how AI is reshaping the workforce, and why self-awareness—not strategy—is a CEO’s greatest competitive advantage.

They also explore Blair’s work in longevity and healthspan at the Buck Institute, what CEOs can learn from athletes, and why community, authenticity, and curiosity may be the most powerful business levers of all.

Why Listen

This episode is essential for leaders who are navigating:

• Business model transformation
• AI-driven shifts in operations, talent, and sales
• Scaling teams while reducing complexity
• Decision-making under pressure
• Personal performance, energy, and longevity
• Building communities and tribes that accelerate growth

If you're a CEO, founder, investor, or ambitious operator who wants to grow smarter—not just harder— This conversation is a blueprint for leading, scaling, and thriving in the new era of business.

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo

In this insightful conversation, Heather Holst-Knudsen sits down with Michael Barnett, CEO of InGo, to explore the systems, processes, and leadership approaches that drive predictable revenue growth in complex B2B environments.

Michael shares practical strategies for building revenue operating plans, aligning critical roles, and using data to uncover opportunities and measure impact—while also highlighting the cultural and leadership shifts needed to make revenue processes stick.

Why Listen

This episode is essential listening for revenue leaders, executives, and operators who are:

• Turning revenue into a repeatable, scalable process
• Aligning teams and roles around data-driven growth
• Optimizing KPIs for measurable business impact
• Leading organizations through operational and cultural change

If you’re a CEO, CRO, or revenue-focused leader looking to build a predictable growth engine in 2026 and beyond, this episode is your blueprint.

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo

In this powerful conversation, Heather Holst-Knudsen sits down with two industry innovators—Allison Markert of Future PLC and Jaime Schultheis of Bombora—to unpack how data, AI, and intent intelligence are redefining the future of media and revenue growth.

Together, they reveal how Future PLC’s massive B2B portfolio is leveraging first-party and intent data to uncover hidden buyers, build audience intelligence, and measure real business impact—while also tackling the leadership and cultural shifts needed to thrive in an AI-driven economy.

Why Listen

This episode is essential listening for leaders in media, marketing, or technology who are:

• Shifting from impressions to impact
• Building data-fueled growth strategies
• Navigating AI transformation
• Leading teams through rapid change

If you’re a CEO, CMO, CRO, or data-driven decision maker redefining growth in 2025 and beyond, this episode is your playbook.

Resources & Mentions

RevvedUP 2026 is where CEOs and revenue-critical C-Suite leaders reset their growth playbook for the AI-first economy.

Across two intensive days — March 23–24, 2026 at The Vinoy Resort, St. Petersburg, FL — the event functions as a high-stakes strategy lab where leaders pressure-test how AI moves from cost center to growth driver.

From revenue engines to board expectations, RevvedUP equips executives to turn data, disruption, and intelligent reinvention into competitive advantage. Click here to learn more: https://info.h2klabs.com/revvedup-2026

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo

In this episode of Revenue Room™, Jerry Li shares his hard-won lessons on building, scaling, and thriving in the age of AI. From navigating the leap from startup scrappiness to sustainable scale, to reshaping work and leadership for the next economy, Jerry’s playbook is equal parts visionary and practical.

You’ll learn how to:

• Rethink growth strategies beyond short-term wins
• Lead teams through rapid innovation cycles
• Harness AI without losing the human edge
• Prepare your business for the economy that’s coming next

Whether you’re a founder, operator, or future-focused leader, Jerry’s insights will change how you think about growth, technology, and the future of work.

About Jerry Li

Jerry Li is the CEO and Co-Founder of Gradual, the all-in-one community platform built to turn engagement into insight and scale connection with purpose. Before starting Gradual, he led engineering teams at Amazon and Groupon, focusing on building systems at scale and mentoring emerging leaders. His passion for community took shape through building ELC—the Engineering Leadership Community—which has grown into the world’s largest and most recognized network for engineering leaders and executives. What began as small, in-person gatherings evolved into a global community. During the shift to virtual at the start of the pandemic, the internal tools created to support ELC became the foundation for Gradual. Today, Gradual powers communities for companies like OpenAI, Perplexity, Fiverr, Scale AI, and Siemens. Jerry remains focused on helping organizations build community-led ecosystems that drive growth, deepen relationships, and unlock collective intelligence.

About Heather Holst-Knudsen

Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

About Revenue Room™ CXO

Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

Learn more or apply for membership at info.h2klabs.com/apply-cxo