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The Revenue Room™, by H2K Labs

The Revenue Room™, by H2K Labs

著者: Heather Holst-Knudsen CEO H2K Labs
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Welcome to The Revenue Room™, brought to you by H2K Labs. Our podcast is designed for CEOs and their revenue-critical executive teams leading media, events, data/info, and marketplace businesses. We focus on boosting revenue, enhancing profitability, and elevating enterprise value. Each episode delves into cutting-edge data-driven strategies to accelerate revenue, manage risks, and establish scalable, predictable processes. We also discuss elevating revenue to the core of operational excellence, empowering you to consistently outperform your competitors.


© 2025 The Revenue Room™, by H2K Labs
マネジメント マネジメント・リーダーシップ 経済学
エピソード
  • The Metric Obsession Quietly Weakening B2B Brands
    2025/12/15

    In this episode of The Revenue Room™, Heather Holst-Knudsen sits down with Janice Liu, a seasoned media executive and transformation leader, to unpack what it really takes to modernize legacy media and data businesses in a world defined by constant disruption.

    Janice shares candid lessons from leading through acquisitions, restructuring operating models, and rebuilding growth engines across complex organizations. Together, they explore the intersection of leadership, culture, data, and AI — and why transformation is less about technology and more about decision-making, clarity, and courage.

    This conversation goes beyond theory, offering real-world insights into navigating ambiguity, aligning teams during change, and building organizations that can adapt faster than the markets they serve.

    WHY LISTEN

    This episode is essential for leaders who are:

    • Leading transformation inside legacy or scaled organizations
    • Managing growth through acquisitions or portfolio complexity
    • Aligning leadership teams during periods of uncertainty
    • Using data to drive clarity and confidence in decision-making
    • Navigating AI disruption without losing organizational trust
    • Balancing performance, culture, and long-term value creation

    If you’re a CEO, CMO, CRO, or senior operator steering an organization through change, this episode delivers grounded, experience-driven perspective.

    CONNECT WITH JANICE LIU: linkedin.com/in/janice-liu-89905620?originalSubdomain=ca

    About Heather Holst-Knudsen

    Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

    About Revenue Room™ CXO

    Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

    Learn more or apply for membership at info.h2klabs.com/apply-cxo

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    49 分
  • Data, Disruption, and the Future of Associations
    2025/12/10

    In this episode of The Revenue Room™, Heather Holst-Knudsen sits down with Christine Shaw, CEO and President of Naylor Association Solutions, to explore how modern associations are transforming their business models in a data-driven, AI-accelerated world. Christine shares how her leadership was shaped in high-velocity environments at PennWell and Future PLC, why clean data is the ultimate stabilizer in disruption, and how she built the business analyst role that now powers insights and decision-making across every organization she leads.

    Christine breaks down the complexity of Naylor’s multi-line business—from member communications and job boards to AMS technology platforms—and explains how associations can stay relevant as generational shifts reshape how people consume information, learn, and build community. She also offers a candid look at how AI is transforming internal workflows, client-facing products, and the future of year-round member engagement.

    Why listen

    This episode is essential for leaders who are:
    • Navigating the shift from legacy business models to intelligence-driven operations
    • Building scalable, privacy-aware data foundations
    • Managing complex multi-line revenue organizations
    • Reimagining sales, marketing, and community engagement in an AI-first world
    • Leading multi-generational teams through disruption
    • Seeking a practical roadmap for modernizing associations, media companies, or membership-driven businesses

    If you’re a CEO, CMO, CRO, association leader, or revenue-critical executive building for 2025 and beyond, Christine’s insights offer clarity, direction, and a blueprint for sustainable growth.

    CONNECT WITH CHRISTINE SHAW

    LinkedIn: https://www.linkedin.com/in/christineashaw/

    About Heather Holst-Knudsen

    Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. She is a seasoned executive with extensive experience in digital transformation, data, and revenue growth. She is a recognized leader and operator in media, marketplaces, events, and adjacent technologies. Heather has a proven track record of leading organizations to achieve customer-centric innovation, revenue growth, and enterprise value creation. As a thought leader, Heather shares her insights on multisided business models under The Revenue Room™. Connect with Heather on LinkedIn.

    About Revenue Room™ CXO

    Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders who are shaping the future of growth in the data and AI economy. Through curated peer discussions, benchmarking sessions, and strategy sprints, members tackle real-time challenges in revenue transformation, customer intelligence, and business model innovation. This is not another networking group — it’s a confidential forum for leaders ready to accelerate enterprise value in 2025 and beyond.

    Learn more or apply for membership at info.h2klabs.com/apply-cxo

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    44 分
  • The Blind Spot Slowing Down B2B Media Growth
    2025/12/10

    In this episode of The Revenue Room™, Heather Holst-Knudsen sits down with Sean Griffey, co-founder and former CEO of Industry Dive, one of the biggest B2B media success stories of the past decade.

    Sean shares the real playbook behind scaling Industry Dive from five scrappy newsletters into a multi-vertical powerhouse that reached millions of executives, generated $100M+ in revenue, and ultimately sold to Informa for over $500M.

    Heather and Sean unpack what made the model work—from niche-audience obsession, to portfolio-wide sales strategy, to operational discipline most media companies still struggle to adopt. Sean also reflects on intent data, first-party strategies, sales org structure, account penetration, AI’s impact on search and audience behavior, and the evolving relationship between digital media and events.

    This is a rare, behind-the-scenes look at how one of the most respected operators in B2B media built a modern, high-margin, high-value company by focusing on what really matters: audience, product, and customer outcomes.

    Why Listen

    Listen to this episode if you’re a leader who is:

    • Rethinking your B2B media or marketing model
    • Trying to build repeatable, scalable revenue across multiple verticals
    • Navigating audience quality, first-party data, or intent strategy
    • Re-architecting your sales org for enterprise accounts
    • Preparing for AI’s impact on audience acquisition and customer value
    • Searching for sustainable, high-margin business model lessons

    If you’re a CEO, founder, CMO, CRO, or revenue-critical operator, this conversation will reshape how you think about modern B2B growth.

    About RevvedUP 2026
    RevvedUP 2026 is where CEOs and revenue-critical C-Suite leaders reset their growth playbook for the AI-first economy. Taking place March 23–24, 2026 at The Vinoy Resort in St. Petersburg, FL, this two-day strategy lab helps leaders pressure-test how AI moves from cost center to growth driver and turn data and disruption into competitive advantage.

    About Heather Holst-Knudsen
    Heather Holst-Knudsen is the founder and CEO of H2K Labs and Revenue Room™ Connect. A seasoned executive and operator across media, marketplaces, events, and technology, she specializes in digital transformation, data-driven growth, and customer-centric value creation. Heather shares her insights on multisided business models through The Revenue Room™.

    About Revenue Room™ CXO
    Revenue Room™ CXO is a private executive community for CEOs and revenue-critical C-Suite leaders navigating growth in the data and AI economy. Through curated peer discussions and strategy sprints, members tackle real-world challenges in revenue transformation, customer intelligence, and business model innovation.

    Learn more or apply for membership at info.h2klabs.com/apply-cxo.

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    50 分
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