『The Real Beauty Industry』のカバーアート

The Real Beauty Industry

The Real Beauty Industry

著者： Ashley Toliver
無料で聴く

【Amazonプライム会員限定】今ならプレミアムプランが4か月 月額99円。

10月19日まで。※適用条件あり
This podcast is for people in the beauty industry who care deeply about their work, their leadership, and the kind of industry they want to be part of. These are thoughtful conversations with people inside and outside the industry—founders, operators, creatives, and leaders—about business, growth, integrity, and the realities we don’t often say out loud. This is not a tactics show. There’s no hype, no shouting, and no clickbait. Just real conversations meant to help you think more clearly, lead more confidently, and feel less alone in the process. Episodes stand alone. Listen where it resonates.Ashley Toliver マネジメント・リーダーシップ リーダーシップ 経済学
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  • 119 | Stop Chasing New Clients: 3 Ways Salons Can Increase Revenue From Existing Clients

    119 | Stop Chasing New Clients: 3 Ways Salons Can Increase Revenue From Existing Clients
    2026/10/05

    Are you constantly focused on getting more new clients, but overlooking the revenue opportunities already sitting in your salon?

    In this episode, Ashley Toliver breaks down why sustainable salon growth isn’t just about client acquisition. It’s about maximizing the value of the clients you already have through retention, retail, and strategic upselling.

    Ashley shares lessons from her experience—including how a hurricane disruption highlighted the importance of having a strong existing client base—and explains the three pillars of salon revenue: getting clients in the door, increasing what they spend, and adding value through upselling.

    You’ll learn why retail can create an immediate revenue boost, how to add value without feeling salesy, and why focusing only on acquiring new clients can leave significant revenue on the table.

    If you're a salon owner, hairstylist, salon manager, or beauty business owner looking for practical ways to increase revenue and build a stronger business, this episode is for you.

    #SalonBusiness #SalonOwner #SalonIndustry #SalonMarketing #SalonManagement #SalonGrowth #ClientRetention #ClientAcquisition #SalonRevenue #RetailSales #Upselling #BeautyBusiness #HairstylistBusiness #SalonSuccess #BusinessGrowth #TheRealBeautyIndustryPodcast


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    Thank you for helping us spread this message. This doesn’t happen without you!


    Please share this episode with someone you know. If you share this on social media, be sure to tag @therealbeautyindustry, so we can reshare your story. If you have an ideas, questions or great guests you would like me to interview, please email Ashley@fuserepublic.com. You will be acknowledged in our content.


    Follow for new episodes.


    Leave a Review to let us know how we're doing.


    Follow on all social media platforms:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@therealbeautyindustry⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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    Salon:⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    LINKS:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My Favorite Books⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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    Salon Business Education | Salon Owner Education | Salon Business Coach | Salon Industry Podcast
    続きを読む 一部表示
    13 分
  • 118 | The Truth About Salon Commission: Why 40% vs. 70% Misses the Point

    118 | The Truth About Salon Commission: Why 40% vs. 70% Misses the Point
    2026/09/30

    What does fair compensation actually look like in a salon?

    In this episode, Ashley Toliver challenges some of the most common myths around salon commission structures and explains why a percentage alone doesn’t tell you what a stylist is truly earning or whether a compensation model is sustainable.

    Ashley breaks down the bigger picture behind pay: contribution, value, risk, pricing, client retention, service volume, and business profitability.

    She also explores the often-overlooked role of the salon owner’s investment and risk in creating the environment where stylists can build successful careers.

    If you’re a salon owner, manager, or stylist, this conversation will help you look beyond commission percentages and think about compensation as a structure designed to support fairness, profitability, and growth for everyone.

    #SalonBusiness #SalonOwner #SalonIndustry #SalonCompensation #StylistCompensation #SalonManagement #SalonBusinessTips #SalonGrowth #BeautyBusiness #HairstylistTips #TheRealBeautyIndustryPodcast

    -----------------------------------------------------------

    Thank you for helping us spread this message. This doesn’t happen without you!


    Please share this episode with someone you know. If you share this on social media, be sure to tag @therealbeautyindustry, so we can reshare your story. If you have an ideas, questions or great guests you would like me to interview, please email Ashley@fuserepublic.com. You will be acknowledged in our content.


    Follow for new episodes.


    Leave a Review to let us know how we're doing.


    Follow on all social media platforms:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@therealbeautyindustry⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@fuserepublic⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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    Salon:⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    LINKS:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My Favorite Books⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Team Activity Tools⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Save on Foil & Gloves⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠- ($7.99 gloves + 10.50 pop-foil)


    Salon Business Education | Salon Owner Education | Salon Business Coach | Salon Industry Podcast
    続きを読む 一部表示
    16 分
  • 117 | Stop Chasing Every New Salon Strategy: How to Actually Grow Your Profit

    117 | Stop Chasing Every New Salon Strategy: How to Actually Grow Your Profit
    2026/09/28
    Salon owners are constantly being told to try the next strategy, system, trend, or “secret” to grow their business, but what if the real problem is a lack of clarity about what your salon actually needs?In this episode, Ashley Toliver breaks down the financial and strategic decisions that directly impact salon profitability, from understanding your expenses and using your POS system effectively to identifying where your revenue is really coming from.She explains why salon owners need to understand the difference between fixed, variable, and discretionary expenses, how to evaluate profitability, and why cutting costs isn't always the answer. Sometimes, the bigger opportunity is increasing revenue through recruiting, retail, and better use of your existing capacity.Ashley also addresses shiny object syndrome and decision fatigue—the tendency to constantly change strategies before giving the current one enough time to work.If you're a salon owner trying to increase profitability, control expenses, grow revenue, and make smarter business decisions without constantly jumping from one strategy to another, this episode is for you.#SalonBusiness #SalonOwner #SalonProfitability #SalonBusinessTips #SalonManagement #SalonIndustry #SalonGrowth #BeautyBusiness #BusinessStrategy #SalonSuccess #TheRealBeautyIndustryPodcast-----------------------------------------------------------Thank you for helping us spread this message. This doesn’t happen without you!Please share this episode with someone you know. If you share this on social media, be sure to tag @therealbeautyindustry, so we can reshare your story. If you have an ideas, questions or great guests you would like me to interview, please email Ashley@fuserepublic.com. You will be acknowledged in our content.Follow for new episodes.Leave a Review to let us know how we're doing.Follow on all social media platforms:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@therealbeautyindustry⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@fuserepublic⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@ashleytoliverwilliams⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Salon:⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LINKS:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My Favorite Books⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Team Activity Tools⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Save on Foil & Gloves⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠- ($7.99 gloves + 10.50 pop-foil)Salon Business Education | Salon Owner Education | Salon Business Coach | Salon Industry Podcast
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    20 分
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