In this episode, John and Kristin pick up where Part 3 left off—sharing what happened after the first QBQ book hit the shelves. Hear how one self-published book titled Personal Accountability evolved into multiple editions of QBQ! The Question Behind the Question, and how unexpected moments—like a request from a hotel chain or a question from an audience member—shaped the content and the company. From living rooms to boardrooms, the message of personal accountability has stuck with people for decades, creating a ripple effect across industries.

Join us as we explore how real feedback, practical tools, and the simple focus on “What can I do?” made QBQ a lasting solution to workplace blame, victim thinking, and procrastination.

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Find out more about QBQ! training opportunities at www.QBQ.com.

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“Where did QBQ come from?”

It all started with 10,000 hours — hours spent listening to managers, leading workshops, and asking: “What’s the better question?”
From the back of training rooms to a moment on a treadmill in 1994, John Miller saw it clearly: organizations thrive when people take personal accountability. The Question Behind the Question (QBQ!) was born — not in theory, but in real-life stories of people pointing fingers, complaining, and waiting for “them” to fix it.

In 1995, John took the leap: he left a secure career, invested his own money, and stepped onto stages nationwide to share QBQ. With no website, no email, just phone calls and cassette tapes, he built a national speaking career — one question at a time.

The first book — simple, blue, and silver — sold 50,000 copies when most books never crack 5,000. It turned the QBQ idea into a movement that’s still changing lives today.

The message?
Ask better questions. Stop blaming, complaining, and procrastinating. Practice personal accountability — in work, leadership, parenting, and life.

QBQ remains as practical and powerful as ever — and now, the legacy continues in new ways, like this podcast.

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Find out more about QBQ! training opportunities at www.QBQ.com.

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What happens when one bold piece of advice changes everything?

In Part 2 of the Story of QBQ! series, we dive into the pivotal moment when a friend challenged John Miller with seven powerful words:
"If you don't like your life, change it!"

That spark led John to walk away from his safe desk job and take a leap into sales—a world he knew nothing about. Guided by a mentor who let him fail his way forward, John built the foundation that would eventually launch his successful speaking career and the creation of QBQ! The Question Behind the Question®.

🎙️ In this episode:

• The courage to leave comfort behind
• Learning through failure (and why that’s a good thing)
• How mentorship and accountability shaped John’s future
• The early seeds of the QBQ message

🔑 A story about risk, responsibility, and the power of owning your choices.

Thanks for joining us today!

Find out more about QBQ! training opportunities at www.QBQ.com.

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