
The Power of a Spark: When Amy Peterson’s Vision Became A City’s Inspiration
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In this inspiring episode of Sparkle On, we sit down with Amy Peterson—founder of Rebel Nell and a true advocate for empowering women. Living next to one of Detroit’s most well-known shelters sparked her passion for helping marginalized women, ultimately leading to the creation of Rebel Nell, a social enterprise that transforms fallen graffiti into powerful, wearable art.
Driven by a love for Detroit’s vibrant street art and a mission to create meaningful change, Peterson saw more than just discarded paint—she saw opportunity. Rebel Nell doesn’t just craft beautiful jewelry; it provides employment, financial literacy, business education, and wellness resources to women facing barriers, helping them build a path to independence.
Recorded spontaneously during the SXSW conference after an inspiring week at the Midwest House activation, this episode captures the heart of Peterson’s mission and the energy that fuels her work. Tune in to hear how art, community, and purpose can come together to create something truly transformative.