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  • THE HABIT LOOP

    THE HABIT LOOP
    2025/01/06

    THE HABIT LOOP

    How Habits Work

    I.

    In the fall of 1993, a man who would upend much of what we know about habits walked into a laboratory in San Diego for a scheduled appointment. He was elderly, a shade over six feet tall, and neatly dressed in a blue button-down shirt.
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