The first week of every month, I drop three related episodes for a little “mini series” deep dive on one topic. This month we’re talking about the real, unglamorous side of work — the audits, the tools, the time blocks that keep our businesses running. Grab your coffee and binge away. ☕️

I sat down with Raven Wilson (a fellow real-life business owner, just like you) to get honest about what actually works for ordinary folks trying to run a sustainable business—without the billion-dollar overwhelm or seven-figure fluff.

From juggling work, life, and the occasional out-of-office moment, this episode tackles that messy tech stack and reminds you that it’s absolutely okay to do business on your own terms.

Raven shares her quarterly tech stack audit process, complete with all the witty, real-life stories you crave—including how she avoided a $200 mistake and why sometimes a tool isn’t the answer (and sometimes, it totally is).

→ Grab a summit replay pass: ⁠⁠⁠⁠https://theordinarybusiness.com/tickets

Key Takeaways:

• Create a list of every tool you use—even the free ones—to get clarity on what’s actually adding value.

• Simplify your systems by pausing or canceling subscriptions for tools you’re not actively using (your bank account will thank you!).

• Trust your gut when making tech decisions; sometimes the best solution is old-school delegation, not another pricey app.

This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.

The first week of every month, I drop three related episodes for a little “mini series” deep dive on one topic. This month we’re talking about the real, unglamorous side of work — the audits, the tools, the time blocks that keep our businesses running. Grab your coffee and binge away. ☕️

In this episode, I’m breaking down every tool I use to run my web design business—no expensive subscriptions, no “million-dollar must-haves,” just the practical stuff that actually keeps me organized and sane.

If you’re tired of confusing recommendations from celebrity entrepreneurs and just want to know what a real, ordinary-but-thriving business owner uses to get through the week (and keep the lights on), this one’s for you.

I’m chatting about how I keep things lean—why I ditched monthly fees for lifetime access deals, ways I use trusty platforms without going overboard, and how I separate “nice-to-have” from “must-have” in my own business. If you’re juggling the usual chaos of emails, clients, marketing, and all the behind-the-scenes admin—with a limited budget and zero patience for unnecessary tech headaches—I’ve got practical tips and honest confessions coming your way.

→ Grab a replay pass: ⁠⁠⁠⁠https://theordinarybusiness.com/tickets

Key Takeaways:

• Cut monthly expenses by hunting for solid lifetime access deals on essential software.

• Simplify your tech stack by ditching tools you’re not actually using (that “audit” might surprise you!).

• Use automation—without going overboard—to keep your business organized and your sanity intact.

This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.

The first week of every month, I drop three related episodes for a little “mini series” deep dive on one topic. This month we’re talking about the real, unglamorous side of work — the audits, the tools, the time blocks that keep our businesses running. Grab your coffee and binge away. ☕️

Let’s get real: running a business when you’ve got toddlers wrecking the living room (or, let’s be honest, when life just refuses to chill) is a whole different vibe than what business gurus promise.

In this episode, I brought on Amy Hanneke (https://hellococreative.com/)—website copywriter, brand messaging specialist, and fellow champion of doing business between coffee breaks and childcare drop-offs—to talk all about work sprints, staying productive without burning out, and why “the vibe” isn’t just for Instagram.

Today, Amy and I get into the nitty gritty of carving out focused work time when your schedule looks more like a patchwork quilt than a color-coded calendar. We share how to plan sprints when the only thing you can predict is interruptions, choosing the work that actually needs deep focus (versus what can be done in the car line), and building systems that flex with your real life—messy mornings, snack breaks, and all. If your business plans usually go sideways before noon, you’ll feel right at home.

→ Sign up for the summit: ⁠⁠⁠⁠https://www.theordinarybusiness.com
→ Grab a replay pass: ⁠⁠⁠⁠https://theordinarybusiness.com/tickets

Key Takeaways:

• Set yourself up for success by planning your work sprint before you actually get started—no using precious deep work time on opening your to-do list.

• Batch your deep work tasks during kid-free hours, and save the quick wins (like emails and DMs) for those pockets of chaos life throws at you.

• Track your time (without judgment) so you actually know where you’re spending it—and what you can drop for good.

This podcast is for business owners who are tired of hustle culture and want relatable, honest conversations about running a sustainable business that actually works for their life.