Welcome back to The Marketing Shakedown, where Brandy and Jodi trade lesson plans for snark and strategy.

This week, we’re throwing shade at ghost-posters, aimless hashtags, and businesses with the personality of a potato.

If you're only showing up online once a quarter or your posts have zero direction, consider this your wake-up bell.

We’re breaking down why consistency, calls-to-action, and prepped promos are the secret to getting out of marketing detention.

In this episode of The Marketing Shakedown, Brandy and Jodi pull back the curtain on what really happens when your business starts growing faster than your sanity.

From account juggling to DISC assessments (yes, we’re those people now), they share how a messy workload turned into a smoother, way-more-fun team dynamic.

If you’ve ever wondered how to keep your crew from hitting the burnout wall—or just want to know why Brandy is suddenly obsessed with personality tests—this one’s for you.

You can find us at www.brandykemp.com

inquire about the DISC assessment for your business with Lisa Tilley at www.facebook.com/ltleadership

In this episode of The Marketing Shakedown, Brandy and Jodi spill the truth about marketing yourself as a business owner — the good, the bad, and the painfully awkward. We break down the difference between personal and business branding (yes, they’re different), why showing your face matters, and how networking doesn’t have to feel like selling your soul. Whether you’re hiding behind your logo or oversharing on Facebook, we’ve got advice, sarcasm, and a few tough-love tips to get your brand — and your butt — out there.

Chamber events, awkward selfies, and showing up like a boss... let’s talk about it.

Find us online at www.brandykemp.com

In this episode of The Marketing Shakedown, we take a fictional (but kinda genius?) product idea — edible tape to keep your tacos together — and walk it through the real-life steps of building a business from scratch.

This glorious mess of an idea came from one of our audience polls. Spoiler alert: apparently, edible taco tape does exist. No, we’re not paid by Taco Bell. Yes, we’re still proud of what we created.

From vision to launch, we hit 11 actual business startup steps — with a side of sarcasm and salsa. You’ll laugh, you’ll learn, and you’ll probably question everything you’ve ever done with a soft shell.

Brandy and Jodi are back — and this time, they’re dragging the wildest AI conspiracies the internet has to offer. From lizard people running ChatGPT to Alexa ghost-hunting in your living room, nothing is off limits. But one theory actually makes sense… and it might change how you use (or don’t use) AI in your business.

Stick around to hear the real announcement: Kemp Marketing is launching a brand-new AI + Business Consulting division this August. It’s not a “prompt and pray” gimmick — it’s strategic, smart, and unapologetically bold. Just like us.

If your marketing feels like chaos in a trench coat, this one’s for you.

This week, Brandy and Jodi give you the lowdown on Kempville—their vision for building a connected community of business owners who get marketing and each other. They break down why short-form video is your not-so-secret weapon (no, it doesn’t need to be perfect), and why surprising your customers with a little gift might just be your best marketing move yet.

Intro and Outro music provided by Blankinship and Grimes.

In this episode, Brandy and Jodi from Kemp Marketing, a digital marketing agency for home service businesses in West Tennessee, pull back the curtain on the real-life chaos of running a marketing consulting firm. They talk burnout, breaking up with pointless trends, and how creative content marketing can actually save your energy.

You can find us at www.brandykemp.com

Guest: Jacqueline Denton, Owner of Denton Grange

Summary:

In this episode of The Marketing Shakedown, Brandy sits down with Jacqueline Denton, the owner of Denton Grange, a seasonal greenhouse in Bradford, Tennessee.

Jacqueline shares her journey of navigating the challenges of a seasonal business, especially in the wake of a major setback this year due to target drift.

Despite losing her entire crop, Jacqueline's unwavering community support and her innovative marketing strategies keep her hopeful for a stronger 2025 season.

• Follow Denton Grange on Facebook for updates and sneak peeks: Denton Grange Facebook
• Mark your calendars for the 2025 season and visit Denton Grange at 20 Powell Street, Extended, Bradford, Tennessee.

Links:

• Denton Grange Facebook: Denton Grange Facebook
• Mosby's Restaurant in Bradford: Mosby's Restaurant