What do a fried-chicken shoe, a rotting burger, and a gothic dance have in common? They all broke the "rules of marketing" and won big.In this episode of The Marketing Guy, I introduce you to three real stories that prove how weirdness, imperfection, and even a little absurdity can outperform strategy.The three stories are:🐔 Crocs × KFC: The chicken-scented shoe that sold out in minutes🍔 Burger King: The moldy Whopper that made people trust fast food again🩰 Netflix’s Wednesday: The dance that wasn’t planned, and became a billion-view trendThis is The New Rules of Weird Marketing, where imperfection becomes influence, and weirdness becomes the real mantra for connecting.

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Some marketing experiments end after a campaign.This one has been running for more than a century, and it is still teaching us everything about meaning, memory, and emotion.It began in a small pharmacy in 1886. A medicinal mix became a symbol. Along the way, it stopped just selling a product and won people's hearts.In this episode of The Marketing Guy, I share how a 139-year-old brand mastered reinvention, from designing a bottle everyone could recognize in the dark to redefining the image of Santa Claus and turning advertising into music and art.This brand is a blueprint for resilience, showing how brands outlive eras by staying emotionally constant and strategically restless.🎧 Watch until the end to see what every modern marketer, founder, and storyteller can learn from it....#TheMarketingGuy #MarketingStrategy #BrandResilience #Storytelling #AdvertisingHistory #EmotionalBranding #Coke #CocaCola #Koke #KocaNola #TheCocaColaCompany #BrandBuilding

There was a time when marketing didn't run after clicks and performance. It truly created wonder.

In this week's episode, When Marketing Had Magic, I talk about what made Walt Disney, the Disney we know, and additionally bring to you a few great brands of all time. What we can learn from them, and why "AI is Folly!"

Maybe now is the best day to feel something real again.

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