『The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO』のカバーアート

The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO

The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO

著者: Fexingo
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Lucas and Luna stand outside a sunlit Main Street storefront, coffees in hand, tablet showing an abstract local-map mockup. Their conversation is about the real tactics that make a small business visible to local customers — not SEO theory, but the actual steps a florist in Portland or a bike repair shop in Austin can take to rank on Google Maps, earn reviews that convert, and show up in the local pack when someone searches 'plumber near me'. Each episode picks one hyper-specific tactic: how to structure a Google Business Profile description, which categories matter most, why 3-word reviews beat 20-word ones, what to do when a competitor hijacks your listing, how local link-building actually works when you don't own a blog. They never talk in generalities. If Lucas mentions a case — say, a pizzeria that doubled walk-ins by optimizing its Q&A section — Luna pushes for the exact wording, the timeline, the numbers. The listener is a business owner who runs operations, manages their own online presence, and wants a podcast that respects their time: no fluff, no motivational speeches, just a playbook for dominating the 5-mile radius. What does a real Google Maps ranking look like when you strip away the SEO consultants' jargon — and how do you get it without spending a dime on ads? #SmallBusinessSEO #GoogleMapsRanking #LocalSEO #GoogleBusinessProfile #LocalSearch #MapPack #LocalMarketing #SmallBizTips #SEOTactics #ReviewManagement #LocalPack #NFOTactics #Business #FexingoBusiness #BusinessPodcast #Marketing #Podcast #SEO Keep every episode free: buymeacoffee.com/fexingo© 2026 Fexingo. All rights reserved. 経済学
エピソード
  • How a Boutique Hotel Uses Google Maps Attributes to Drive Bookings
    2026/06/07
    In this episode of The Local Marketing Podcast, Lucas and Luna dive into how a small boutique hotel in Portland uses Google Maps attributes like 'free Wi-Fi,' 'pet-friendly,' and 'breakfast included' to stand out in search results and convert browsers into bookers. They break down exactly which attributes matter most for hospitality businesses, how to prioritise updates when Google rolls out new attributes, and why the right mix of attributes can boost both rankings and click-through rates. The hosts also discuss a specific case where a hotel added three new attributes and saw a 12% increase in booking inquiries over one month. Whether you run a hotel, B&B, or any local business with multiple selling points, this episode gives you a practical framework for leveraging Google Maps attributes as a low-effort, high-impact SEO tactic. #GoogleMapsAttributes #LocalSEO #BoutiqueHotelMarketing #HospitalityMarketing #GoogleBusinessProfile #PortlandSmallBusiness #HotelBookings #PetFriendly #FreeWiFi #BreakfastIncluded #LocalSearchOptimization #GoogleMapsSEO #SmallBusinessMarketing #FexingoBusiness #BusinessPodcast #MarketingPodcast #LocalMarketing #DigitalMarketing Keep every episode free: buymeacoffee.com/fexingo
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    7 分
  • How a Florist Uses Google Maps Product Listings to Drive Valentine Sales
    2026/06/06
    In this episode of The Local Marketing Podcast, Lucas and Luna break down how a small florist in Portland used Google Maps product listings to capture Valentine's Day orders. They walk through the exact setup — category selection, photo optimization, pricing display — and share the numbers: a 40 percent increase in click-through rate and a 22 percent lift in revenue versus the previous year. The conversation covers why product listings work better than posts for inventory-based businesses, how to prioritize which products to feature, and a simple weekly audit routine that keeps listings fresh. If you run a retail shop, a bakery, or any local business with physical products, this episode gives you a playbook you can implement this week. #GoogleMapsProductListings #LocalSEO #Florist #SmallBusinessMarketing #GoogleBusinessProfile #Portland #ValentinesDay #InventoryMarketing #ClickThroughRate #ProductVisibility #LocalRetail #MarketingStrategy #FexingoBusiness #BusinessPodcast #LocalMarketing #GoogleMyBusiness #Ecommerce #SeasonalMarketing Keep every episode free: buymeacoffee.com/fexingo
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    9 分
  • How a Local Car Wash Uses Google Maps Wait Times to Build Trust
    2026/06/06
    Episode 34 of The Local Marketing Podcast. Lucas and Luna drill into a single tactic that a car wash in Portland, Oregon, tested to build customer trust: publishing estimated wait times on its Google Business Profile. They break down how the owner—a former software project manager—decided to surface real-time data instead of hiding long queues, why transparency on Maps can reduce call volume and increase conversion, and what the results looked like over twelve weeks. The hosts also discuss the broader principle of using attributes and updates to manage customer expectations, a strategy that applies to any service business with variable demand. No fluff, no theory: one concrete example you can adapt this week. #LocalMarketing #GoogleMaps #GoogleBusinessProfile #CarWash #WaitTimes #CustomerTrust #LocalSEO #SmallBusiness #Portland #Transparency #ServiceBusiness #ConversionRate #CustomerExperience #RealTimeData #MarketingStrategy #FexingoBusiness #BusinessPodcast #Marketing Keep every episode free: buymeacoffee.com/fexingo
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    9 分
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