BOOK A DEMO– Agency Coach AI Learn More: Let's Chat

Watch the full episode on YouTube: HERE

What’s in this episode:
Hiring doesn’t fail because of a lack of applicants—it fails because most agencies make the process too easy.

In this episode, Michael and Courtney break down the exact interview framework they used to eliminate over 90% of unqualified candidates and hire two top-tier sales professionals—without wasting time.

You’ll hear real numbers, real drop-off data, and the step-by-step hiring process that filters for character, consistency, and follow-through before you ever get on a call. If you’re tired of bad hires, ghosting, and constant turnover—this episode is your blueprint.

[00:00] Why the hiring process should be difficult
[01:00] The #1 people problem agency owners face
[02:10] The multi-step hiring framework overview
[04:20] 105 applicants → what happens next
[05:00] The assessment step that eliminates 75%
[06:40] Why video interviews matter
[08:50] Red flags that disqualify candidates instantly
[10:00] Who actually shows up to interviews
[11:20] From 105 applicants to 2 hires
[12:45] Why hard upfront = easy long-term
[14:30] Character vs skill in hiring
[16:10] Final hiring advice for agency owners

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

🚨 LAST DAY 🚨
30 in 5 starts tomorrow!
If life insurance feels random, this fixes it for your entire office.
👉 https://www.weaversa.com/30in5

Watch the full episode on YouTube: HERE

What’s in this episode:
One moment can expose what’s been out of alignment for years.
In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with 20-year insurance veteran Brandon Hanson to talk about a health scare that forced a full reset—personally and professionally. Brandon shares how ignoring his health showed up in his leadership, patience, hiring decisions, and agency performance.

This conversation covers personal responsibility, sustainable success, smarter hiring, leadership clarity, and how agents should be thinking about leverage and AI heading into 2026.

[00:00] The health scare that forced a wake-up call
[01:00] Introducing Brandon Hanson and his 20-year career
[02:00] The parking lot collapse that changed everything
[04:00] “I am the business” — why separation doesn’t work
[06:00] Slowing down and reassessing priorities
[07:30] Tracking health to regain energy and focus
[10:00] Burnout, overdrive, and warning signs agents ignore
[12:30] How health affects patience and communication
[14:00] Confidence, presence, and leadership energy
[15:00] The customer who hit a bear
[17:00] The $3 problem and learning empathy with clients
[20:00] Stop copying other agencies’ playbooks
[22:00] Unicorn hires and leadership responsibility
[26:00] Advice for agents heading into 2026
[28:00] Smarter hiring: leverage over headcount
[31:00] Defining success instead of hoping for it
[32:00] Using AI for health, communication, and efficiency
[35:00] Where AI helps—and where humans still matter
[38:00] Delegating repetitive work to AI
[40:00] Final thoughts on health, leadership, and longevity

FOLLOW & CONNECT WITH BRANDON HANSON
Want to connect with Brandon or follow along with his journey?
📸 Instagram: Personal
🏢 Instagram: Agency

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

🚀 FREE LIVE WEBINAR —TODAY
4X Your Life Insurance Production
Learn how top producers multiply submitted premium without feeling pushy or salesy. 👉 Save your seat: HERE

🔥 30 in 5 Challenge
30 life policies. 5 days. One repeatable system for your entire office.
👉 Starts Feb 3rd: SAVE MY SEAT

Watch the full episode on YouTube: HERE

What’s in this episode:
Most agents don’t lose life insurance sales because of objections.
They lose them because of one sentence they say too early.
In this highlight episode, Michael Weaver breaks down what kills momentum in life conversations—and the exact language shift that turns shutdowns into engaged, emotional conversations with homeowners.

If you sell P&C, service accounts, or quote homeowners, this is a must-watch.

[00:00] You are the professional—why control of the conversation matters
[01:00] The sentence that instantly kills life insurance sales
[02:00] Why explaining “life insurance” too early creates resistance
[03:00] The Mortgage Payoff Protector question that opens the door
[04:00] How to get a “yes” without talking features or benefits
[05:00] The two follow-up questions that create emotional buy-in
[06:00] Using this approach on service calls with homeowners
[08:00] Pivoting correctly during P&C new business conversations
[10:00] Why this instantly increases death benefit and premium size
[12:00] Turning mortgage conversations into true income protection

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

🚨 LAST DAY — SAVE $200 🚨
The 30 in 5 Challenge is closing Early Bird access tonight.

If writing 30 life policies in 5 days sounds aggressive — good.
This is daily coaching, live role play, proven talk tracks, and a system your team can execute immediately.

👉 Last Day to Save $200: SAVE MY SPOT

Watch the full episode on YouTube: HERE

What’s in this episode:
Most agents wait until everything feels “stable” before pushing life insurance.
That mindset is costing you production.

In this episode, Anthony Hunt breaks down how he led from the front and wrote 36 life applications in one week — while rebuilding his team, managing turnover, and personally running appointments.

This is a raw, real conversation about leadership, pressure, mental resilience, and what actually creates momentum when things aren’t perfect.

If you’re serious about scaling life production, this episode is required listening.

[00:00] Why being an insurance professional actually matters
[01:00] Anthony Hunt becomes the 30 in 5 GOAT (three-peat winner)
[02:00] The real numbers: 105 policies and $105K in premium
[03:00] Why Anthony almost skipped this 30 in 5 Challenge
[04:30] Running two offices with a brand-new team
[10:00] Losing key team members and still going all-in
[14:00] Leading from the front: closing 30+ apps personally
[18:00] Mental health, leadership, and regulating emotions
[22:00] Why asking for help is a strength — not a weakness
[26:00] Leaders set the emotional tone of the agency
[30:00] Pressure is a privilege
[40:00] Why self-talk determines your ceiling
[43:00] Who’s watching your back when you sleep
[45:00] Final leadership lessons for agents in tough seasons

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

Write 30 Life Apps in 5 days. Daily coaching. Live role play. Proven system.

👉 Join 30 in 5: SAVE $200 NOW

Watch the full episode on YouTube: HERE

What’s in this episode:
If you want consistent life insurance production, this episode shows you how to build it on purpose.

This highlight breaks down how one producer submitted 52 life insurance applications in 5 months—not by grinding harder, but by installing time blocks, role play, and intentional daily activity. This is the same system behind the 30 in 5 Challenge, where agencies write more life in one week than most do all year.

[00:00] Why consistent activity always beats motivation
[01:00] 52 life apps in 5 months — breaking down the math
[02:30] Momentum matters: small wins that restart production
[03:15] Time blocking explained (and why most agents avoid it)
[05:30] How time blocks eliminate procrastination
[06:45] Role play: the confidence multiplier agents resist
[08:15] How feedback sharpens conversations and closes more apps
[10:00] The real reason agents stay inconsistent
[11:30] When outbound life calls actually get done
[13:00] Who to call: homeowners, renters, and 50–65 markets
[15:00] What to say so you’re not “pitching” life insurance
[17:00] Turning service and P&C conversations into life apps
[19:00] Why 30 in 5 works (and why agents repeat it)

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

FREE LIVE TRAINING — JANUARY 22ND
Overcoming Life Insurance Objections
Learn how to confidently handle price pushback, hesitation, and “I need to think about it” — without sounding scripted or salesy.
👉 Register here: https://www.weaversa.com/Jan22Webinar

Watch the full episode on YouTube: HERE

What’s in this episode:
Most coaching conversations fail because leaders talk too much and ask too little.
In this episode of The Insurance Buzz, Michael Weaver breaks down the two questions that instantly improve coaching effectiveness — whether you’re reviewing role play, live calls, or weekly performance. These questions force awareness, build confidence, and help producers coach themselves instead of waiting to be corrected.

If you want better results from your team, this episode shows you where to start.

[00:00] Why most coaching conversations fail
[01:15] What real role play should look like
[02:30] The coaching mistake leaders repeat
[03:30] Question #1: What did you do well?
[04:45] Question #2: What could you have done better?
[05:45] How these questions reveal skill gaps
[06:30] Coaching that creates self-coaching producers
[07:15] Why this framework accelerates growth

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

FREE LIVE TRAINING — JANUARY 22ND
Sales Cure-All: Overcoming Life Insurance Objections

If you’re hearing “I need to think about it,” “It’s too expensive,” or “Let me talk to my spouse,” the problem isn’t your product — it’s where control is getting lost in the conversation. 👉 Register here: SAVE MY SEAT

Watch the full episode on YouTube: HERE

What’s in this episode:
Most agents don’t have a motivation problem.
They have a system problem.

In this episode, Michael breaks down why contact rates are crashing, why your calls might be showing up as spam, and how broken outbound systems are costing agencies thousands every month—without them realizing it.
If you want to increase life insurance production in 2026, this episode shows you what must be fixed first.

[00:00] Why engagement—not effort—is the real sales advantage
[01:00] The hidden reason answer rates are collapsing across agencies
[03:30] How spam flags quietly destroy your outbound sales process
[06:00] The difference between contact rate vs. answer rate (and why it matters)
[08:30] The warning sign your team is already flagged as spam
[10:00] DIY fixes vs. delegating spam remediation (what leaders should do)
[12:00] Systems new agents must build early to win long-term
[14:30] Why going deeper with existing clients outperforms chasing new leads
[16:30] The compounding power of intentional customer meetings
[18:30] Why consistent systems—not motivation—drive 2026 growth
[20:00] The real Sales Cure-All heading into 2026

Want the full conversations behind today’s highlights?
Episode 391: Get Off the Spam List with Andrew Filar → WATCH HERE
Episode 379: 200 App Months with 25-Year Agent Larry Lucas → WATCH HERE

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver

FREE WEBINAR — THURSDAY, JAN 15th
See exactly how top agencies are using Agency Coach AI to coach better conversations, create real accountability, and scale production—without more meetings. 👉 Save your seat: SIGN UP

Watch the full episode on YouTube: HERE

What’s in this episode:
If you’re not getting callbacks, it’s not the leads—it’s your voicemail.
In this solo episode, Michael Weaver breaks down exactly how insurance agents should be leaving voicemails if they actually want people to call back. No fluff. No long explanations. Just short, curiosity-driven messages that get prospects and clients on the phone.

Michael explains why relying on text and email is a losing strategy long-term, how AI is already replacing agents who avoid real conversations, and the exact voicemail scripts you should be using for new business and current clients.
If your job is to have conversations that matter—and it is—this episode is mandatory.

[00:00] Why avoiding phone calls is a career-ending mistake
[01:00] Why voicemails still matter (and most agents get this wrong)
[02:00] The real reason callbacks aren’t happening
[03:30] How text-only agents are becoming replaceable
[04:45] What NOT to say in a voicemail
[05:45] The voicemail script that actually gets callbacks (new business)
[06:30] The “hang-up method” explained
[07:30] Why curiosity beats information every time
[08:30] Voicemail script for current customers
[09:30] Why shorter messages win
[10:30] The 90-day voicemail challenge
[11:00] Your real job as a sales professional

BOOK A DEMO– Agency Coach AI Learn More: Let's Chat https://agencycoachai.com

The first 24/7 AI sales coaching platform built for insurance pros. Real-time grading, role plays, and coaching that help producers close more deals.

TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610

FREE 7-Day Demo – Weaver Sales Academy
Try it: CLICK HERE

Tools + Free Resources
https://www.weaversa.com

Connect with Michael Online
LinkedIn: linkedin.com/in/michaelweaverwsa
YouTube: @michaelweavertraining
Facebook: facebook.com/themichaelweaver
Instagram: @michaelweaver