What does it take to sell Scotland’s most expensive home? Marie Johnston of Wilson Property Group joins us to share the inside story of luxury property sales - from emotional buyers to strategic decisions and the high-pressure world of prestige development.
Discover the entrepreneurial journey that led Marie from diverse business ventures to selling some of Edinburgh's most exclusive properties, including multi-million-pound estates. What does it take to sell the country's priciest homes? Marie reveals her unique strategy, navigating both local demand and an increasing appetite from international buyers seeking stability in global property investments.
But it's not all glamour. Get an unfiltered look at the significant challenges facing the Scottish property sector, from the frustrating delays in conveyancing that can derail even the smoothest transactions, to the surprising impact of recent school fee increases forcing families to make life-altering decisions about their homes and children's education.
We compare the fast-paced Edinburgh market with its Glasgow counterpart and explore the future of construction, debating whether AI-designed, 3D-printed buildings can truly match human ingenuity.
If you're fascinated by the hidden complexities of the property world, from high-stakes sales to the socio-economic forces shaping our housing landscape, this episode is a must-listen! Tune in for impactful insights and a peek behind the curtain of Scotland's most sought-after addresses.