Wycliffe Onduso, the Business Developer for Uganda at Lesaffre discusses the crucial role of infrastructure development in boosting Uganda's agricultural economy, emphasizing the need for good roads, electricity, and water connections.

He delves into the specific challenges and opportunities within Uganda's food industry, highlighting the importance of specialty ingredients, consumer awareness, and innovative practices like the use of enzymes and frozen doughs.

Wycliffe also shares insights on the future trends and investment opportunities in Uganda's food sector, offering valuable advice for aspiring professionals in sales and marketing. Don't miss this engaging conversation on how Uganda can achieve a middle-class economy by 2040.

00:00 Introduction and Infrastructure Development

00:42 Meet Wycliffe Onduso

01:03 The Importance of Food Quality and Performance

01:40 Wycliffe's Role in the Food Industry

03:01 Marketing Specialty Ingredients

06:53 Challenges in the Ugandan Market

10:58 Health Trends and Innovations

18:29 Future Opportunities in the Food Industry

24:30 Advice for Aspiring Marketers

Follow up with him on his social media platforms.

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PODCAST DISCLAIMER.

The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.

As of 6.11.24