Think franchising is only for millionaires? Or that it's a hands-off business that prints money while you sip piña coladas on a beach? Think again.

In this truth-seeking, myth-busting episode of The Passive Pathway, Nelly sits down with franchise expert and consultant Adam Goldman to debunk the top misconceptions floating around the world of franchises. With years of experience matching people to the right franchise opportunities, Adam has heard it all—from “It’s too expensive” to “I need to quit my job first” to “Franchises are all fast food.” And today, he’s not holding back.

We dive into the realities of franchise ownership, what makes a franchise worth your investment, and why some people might actually be too entrepreneurial for a successful franchise fit. Whether you’re a curious investor, a side hustle dreamer, or someone considering stepping into business ownership with support, this episode will peel back the shiny brochure and show you what franchising is really like—with humor, honesty, and a few curveball questions that even Adam didn’t see coming.

Get ready for one of our most revealing episodes yet—where business myths go to die, and clarity reigns supreme.

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Produced, Edited & Hosted by: Nelson, aka Nelly
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