『The Events Solutions Podcast』のカバーアート

The Events Solutions Podcast

The Events Solutions Podcast

著者： Jorge Lopez
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10月19日まで。※適用条件あり
A conversation with event industry professionals, sharing ideas and solutions to help produce successful events and maintain your work/life balance.2025 マネジメント マネジメント・リーダーシップ 経済学
エピソード
  • The Event Industry Problem AI Can't Solve

    The Event Industry Problem AI Can't Solve
    2026/09/15
    Episode Summary Laurent Minniti has spent nearly three decades in the events industry, building a career that has taken him from hospitality and entertainment in France to luxury resorts, special events, production, sales, and his current role as an event director and production manager with Town & Country Event Rentals. Along the way, he has worked on high-profile events including the Golden Globes, the Vanity Fair Oscars party, movie premieres, celebrity events, and major private productions. His journey offers a fascinating look at how relationships, adaptability, and experience shape a long-term career in events. One of Laurent's biggest lessons is simple: network, network, network. He explains how relationships have consistently opened doors throughout his career, while also helping him stay visible and connected within an industry where people can quickly wonder what happened to someone they have not seen in a while. Networking, he says, is not just about finding new clients. It is also about building relationships with vendors, finding resources, making introductions, and staying connected to the people who make successful events possible. Laurent and Jorge also explore the importance of staying in your lane. In an industry where companies and individuals often expand into multiple services, Laurent argues that specialization can strengthen your identity and protect relationships with the other professionals you depend on. Jorge adds another important distinction: some opportunities are actually distractions. Expanding into something simply because you can does not always mean you should. Knowing what fits your business, your brand, and your long-term goals can be just as important as pursuing growth. The conversation also tackles some of the realities facing today's event industry, from AI-generated designs that may look impressive but ignore physical limitations and safety requirements, to the Amazon-era expectation that everything should happen immediately. Laurent explains the enormous amount of planning, inventory management, staffing, transportation, setup, and safety coordination that happens behind the scenes of a rental order. He also shares a memorable Event Solutions Minute involving a leaning 36-by-18-foot custom video-mapping screen in Texas, where quick thinking and an unexpected supply of limestone pallets helped solve a potentially serious problem. Key Takeaways Network, network, network. Relationships are one of the most valuable assets in the events industry, creating opportunities, referrals, resources, and long-term connections. Stay in your lane. Knowing what you specialize in can strengthen your brand and prevent you from competing with the very vendors and partners you need to work with. Not every opportunity is worth pursuing. Some opportunities can actually become distractions. Evaluate whether an idea supports your business or simply pulls you away from your core direction. Specialization builds brand recognition. When people clearly understand what you do, they know when to call you and are more likely to remember you when the right opportunity comes along. AI still needs reality checks. AI can create impressive event concepts, but renderings do not automatically account for physical dimensions, safety regulations, access, staffing, or what guests will actually experience. Understand the work behind the work. A rental order is not simply an item sitting on a shelf. Inventory has to be located, prepared, loaded, transported, installed, and eventually broken down by a coordinated team. Safety comes first. From tent installations in extreme weather to elevated structures and complex event builds, protecting the crew is a fundamental part of successful production. Build the team around the scope. The right number and type of crew members depends on the complexity, timing, equipment, and specific tasks required. More people do not automatically mean faster execution. Problems are opportunities to solve creatively. Laurent's leaning-screen story demonstrates how staying calm, assessing the resources available, and committing to a practical solution can get an event back on track. Guest Bio: Laurent Minniti Laurent Minniti is an event director and production manager with Town & Country Event Rentals in Los Angeles. He has produced and managed events around the world since 1998, with experience spanning event production, production management, sales, hospitality, entertainment, and special events. His career includes work on major productions such as the Golden Globe Awards, the Vanity Fair Oscars party, movie premieres, celebrity events, and private events. Originally from Marseille, France, Laurent began his career in hospitality and entertainment before traveling internationally with Club Med and working in luxury resort environments. His early exposure to special events eventually led him into event production and management in the United States. He also ...
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    49 分
  • The Power of Saying Yes Before You Have It Figured Out

    The Power of Saying Yes Before You Have It Figured Out
    2026/09/09
    Episode Summary In this episode of The Event Solutions Podcast, host Jorge Lopez sits down with Corrie Sullivan, founder and creative director of Corrie in Color, who has built a career around turning color, materials, and imagination into memorable experiences. Based in Los Angeles, Corrie and her team create artful event décor, installations, experiential environments, and permanent pieces for interiors and hospitality. Much of the work is handmade, blending artistic vision with the practical demands of bringing ambitious ideas to life. Her path to entrepreneurship was anything but linear. From working in her father's art materials business to working with fabrics and interiors at Laura Ashley, Corrie discovered early that she loved both making things and organizing people around a creative project. A high school fashion show, where she created a dress from recycled potato-chip bags, became an early example of the combination that would eventually define her career: creativity, resourcefulness, and the ability to make an idea happen. As Corrie in Color grew, she found herself facing a challenge familiar to many creative entrepreneurs: the more successful the business became, the less time she had to actually create. Corrie talks about intentionally making space for creativity outside of the business, whether through pottery, art installations, travel, museums, or simply giving herself permission to play without needing the result to be profitable or productive. She also shares how she balances artistic ambition with budgets, profitability, and the realities of running a growing company. One of Corrie's guiding principles is that your reputation is your resume. Being talented matters, but so do communication, responsiveness, kindness, reliability, and being someone clients genuinely want to work with again. She also shares lessons from projects that did not go according to plan, including the importance of prototyping unfamiliar concepts and planning for variables like weather. Her advice for creative entrepreneurs is straightforward: start small, keep your overhead manageable, say yes to opportunities, and figure out how to make them happen. Sometimes the opportunity you are initially unsure you can execute becomes the project that changes your business. Key Takeaways Your reputation is your resume. Great work matters, but communication, reliability, kindness, and professionalism are what turn one project into repeat business. Protect your creativity as the business grows. When your creative work becomes your livelihood, you still need places where you can experiment, play, and create without commercial pressure. Start small and grow sustainably. Keep overhead low, use freelancers when appropriate, and let the business grow as demand proves itself rather than taking on unnecessary costs too early. Say yes and figure it out. You do not need to know exactly how to execute an opportunity before accepting it. Sometimes saying yes forces you to find the people, resources, and solutions needed to make it happen. Creativity and profitability have to coexist. A beautiful project that consistently loses money is not sustainable. Creative businesses have to understand budgets, costs, and the financial realities behind the work. Prototype before committing to an unfamiliar idea. Corrie learned through experience that testing and sampling can prevent expensive mistakes and give both the creative team and client confidence in the final result. Plan for what you cannot control. Outdoor events, weather, materials, and other variables can change quickly. Building contingencies into the planning process can make the difference when something unexpected happens. Keep challenging yourself. Corrie believes she could take her business further by being braver and more confident about opportunities that initially feel intimidating. Make room to play. Creativity needs space without judgment or expectations. Personal creative exploration can ultimately strengthen the creativity you bring to your professional work. Guest Bio: Corrie Sullivan Corrie Sullivan is the founder and creative director of Corrie in Color, a Los Angeles-based creative studio specializing in artful events and interiors. Irish-born and educated in Dublin, Corrie holds a degree in textile design and art history from the National College of Art and Design, where she specialized in embroidery. Through Corrie in Color, she and her team design and handcraft colorful art pieces, installations, experiential décor, and permanent artwork for events, interiors, hospitality, and brands. Her work brings together color, texture, materials, and human connection to create environments designed to spark joy, wonder, and memorable experiences.
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    45 分
  • 48 Hours to Save a 1,000-Person Event

    48 Hours to Save a 1,000-Person Event
    2026/09/03
    Episode Summary In this episode of The Event Solutions Podcast, host Jorge Lopez sits down with Janel Murray, Associate Director of Events at the University of Redlands, to explore the behind-the-scenes world of event operations, logistics, accessibility, leadership, and the relationships that make successful events possible. Janel shares her unconventional journey into the events industry, from working in commercial film and travel writing to special education advocacy, estate sales, and ultimately university event operations. Today, she wears many hats, overseeing the logistics behind events ranging from weddings and celebrations to large university programs involving thousands of attendees and dozens of locations. The conversation takes a deeper look at the details that often go unnoticed when an event goes well. From accessibility and ADA considerations to parking, facilities, custodial services, catering, air conditioning, trash cans, and restroom capacity, Janel explains why successful events depend on thorough preparation and a willingness to think about the entire attendee experience. Janel also discusses the importance of leadership, trust, and knowing when to step back. She shares lessons from mentors, including the value of hiring great people and giving them room to do their best work. She also explains how younger team members have become a source of perspective and accountability, reminding her to slow down, pause, and manage her energy when the pressure of an event starts to rise. The episode closes with a powerful real-world example of resourcefulness. When structural damage suddenly made a major indoor venue unusable just days before a 1,000-person event, Janel relied on the relationships she had built across facilities, AV, grounds, and custodial teams to transform an outdoor space in less than two days. The result was not just a successful event, but a client who wanted to use the outdoor venue again the following year. Key Takeaways The work people do not see is often what makes an event successful. Restrooms, trash cans, parking, air conditioning, accessibility, venue condition, and overall flow may not be glamorous, but they are critical to the attendee experience. Pre-production creates confidence. Janel approaches large events much like a filmmaker approaches a production. The more thoroughly the details are planned in advance, the smoother the execution becomes onsite. Accessibility should go beyond compliance. Meeting legal requirements is only the starting point. Janel emphasizes thinking about how to make an experience genuinely comfortable and accessible for everyone. Great leaders hire great people and get out of their way. One of Janel's most lasting lessons was to build a strong team, trust their abilities, and allow them to use their talents rather than micromanaging them. Relationships are an event professional's greatest resource. Janel's ability to respond to last-minute challenges comes from the trust and relationships she has built with facilities, AV, grounds, custodial teams, catering, and other departments. Managing energy is part of managing events. When people are under pressure, meeting them at the same level of intensity can make problems worse. Janel has learned to bring a calmer energy into difficult situations and help others reset. Your time has value. Janel stresses the importance of recognizing the difference between caring about your work and giving away excessive unpaid time. Strong boundaries help protect both event professionals and the teams they lead. Younger team members can teach experienced leaders too. Janel's student employees have learned to recognize when she is getting overwhelmed and help her pause, reset, and return to the event with a clearer perspective. Resourcefulness comes from knowing your resources. When a 1,000-person event suddenly had to move outdoors because of structural damage, Janel was able to mobilize the people and departments she trusted. The experience demonstrated how strong relationships can become the solution when plans change. Guest Bio: Janel Murray Janel Murray is an experienced event and operations professional currently serving as Associate Director of Events at the University of Redlands. Her career has included commercial film, travel writing and editing, special education advocacy, operations, and event management, giving her a uniquely broad perspective on planning, logistics, people, and experiences. At the University of Redlands, Janel oversees the operational side of events across campus, working closely with facilities, custodial services, athletics, catering, grounds, AV, academic departments, students, and external clients. Her work spans large-scale university events, weddings, celebrations, conferences, and other experiences, with a particular focus on logistics, accessibility, safety, preparation, and execution. Known for her passion, resourcefulness, and commitment to creating ...
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    45 分
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