Every human being has moments where inspiration strikes them, but not everyone will chase it. A great creative concept, collaboration, or business idea can fade because you’re scared to put it out there.

Not for Sofia Crokos.

She goes down every avenue of creativity from fashion and weddings to food and flowers. Her secret: manifesting, chasing beauty, and acting on inspiration without limitation. Instead of saying ‘no’ or ‘not now’ to an idea she engages with it and goes after it.

Because of this, her pursuits aren’t just successful - they also fulfill her and pull her to the next incredible idea. How does she stay inspired as she gets pulled in different directions? Why is the pursuit of beauty the thing that drives her life and business?

In this episode, we’re excited to be joined by the luxury event planner, restaurateur, and founder of Sofia Crokos Events & Lifestyle. Sofia shares how she went from fashion to weddings, how her restaurant came about, and all the incredible ways she chases beauty and inspiration in everything she does.

Guest Bio

Sofia Crokos is a luxury event planner, restaurateur, and founder of Sofia Crokos Events & Lifestyle. She’s also a connector, a collaborator, a creator; qualities that turn her clients’ great expectations into luxurious, elevated realities. Sofia Crokos Events & Lifestyle has perfected the art of entertaining. Since 1998, Crokos and her agency have offered unparalleled style and service, luxurious design, and expertly orchestrated events to the most discerning clientele. Internationally renowned for their personalized philosophy, impeccable eye for detail, boundless creativity, and infectious positivity, Sofia Crokos Events & Lifestyle champions a hands-on approach to every aspect of a celebration, no matter the size. This exceptional insight into the world of luxury events, paired with relationships with the most prestigious vendors around the globe, allows every client to experience these unforgettable moments with a sense of ease and levity, while also earning Sofia Crokos Events & Lifestyle recognition as one of the premiere event agencies in the industry. For more information, go to https://www.sofiacrokos.com/ and follow @sofiacrokosevents on Instagram.

Want a clear and comprehensive roadmap on how to succeed in the luxury wedding market? Check out the Business of Luxury Weddings course. You’ll learn the entire business model and thought process - so you can sign consistent 5-figure contracts, build a powerful network of the right people, and travel to iconic destinations. Learn more and join the waitlist at SageJourney.co.

When your successful planning business has a thriving floral arm, why would you shut it down? To make room for more creativity and collaboration! Most people wouldn’t dream of ending something that’s doing so well, but that could be keeping us from what we really want.

If a business is just chugging along, it’s easier to keep going as is. Shaking things up is actually so much harder than staying the same, but as entrepreneurs, we often have to let go to level up. We have to close down something good to make room for something exceptional.

This is what By Bello’s Lindsey Morgan realized, so she made the decision and took the leap. How did she come to the realization that she had to close her floral business? What new awesomeness has this created space for? What are the keys to her business growth and success?

In this episode, she talks about her journey, the power of taking action, and how she has created multiple streams of income in her business.

Guest Bio

Lindsey Morgan is the owner and creative director of By Bello and Bespoke by Bello. Passionate about marrying natural landscapes with distinctive event design, Lindsey has been nationally recognized for her inspired approach, building memorable parties from the ground up. Alongside her masterful team, Lindsey provides each client with a highly personalized experience, leaving both the celebrated and celebrating with an event they’ll remember for a lifetime. For more information, head to https://bybelloevents.com/.

Want a clear and comprehensive roadmap on how to succeed in the luxury wedding market? Check out the Business of Luxury Weddings course. You’ll learn the entire business model and thought process - so you can sign consistent 5-figure contracts, build a powerful network of the right people, and travel to iconic destinations. Learn more and join the waitlist at SageJourney.co.

When it comes to branding and approach, most photographers are focused on themselves. It’s all about their aesthetic and getting clients to fit into it. We make ourselves the thing our clients should aspire to. That was our approach for years…until we realized that it wouldn’t allow us to sustain real success in luxury.

So we switched to this: focusing on our clients; and instead of pigeonholing them, shifting our approach according to their needs. Many photographers would consider that selling out - why would we let clients dictate what we do, we’re the creatives after all.

Well, if we want to move up to premium and luxury, we have to deliver a lot more than creative talent. We have to craft an experience, and we can’t do that if we don’t take a client-focused approach.

How do we shift from ourselves to our clients? How does this approach allow us to build and sustain real success?

In this episode, we talk about the value of curating our brand around serving others instead of ourselves.

Want a clear and comprehensive roadmap on how to succeed in the luxury wedding market? Check out the Business of Luxury Weddings course. You’ll learn the entire business model and thought process - so you can sign consistent 5-figure contracts, build a powerful network of the right people, and travel to iconic destinations. Learn more and join the waitlist at SageJourney.co.