In this episode of The Brand Photographer’s Lounge, Amanda shares the unexpected, middle-of-the-night idea that turned into one of her most successful offers to date. From shifting the way she approaches mini shoots to launching an annual pass that sold out in just two weeks, Amanda dives into the data-driven thinking, client behaviour insights, and timing strategy that made it all work. Whether you offer mini shoots or are just looking for smarter ways to package your services, this episode is packed with practical takeaways - and a big dose of inspiration for trusting your gut.

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Timestamps

01:15 My approach: a mini version of a full shoot
02:24 Who actually books mini shoots—and it’s not just newbies
03:38 What the data told me after a decade of minis
04:44 The 3am idea that changed everything
06:00 How I launched the Mini Shoot Annual Pass
07:37 The surprising results (and no objections!)
09:00 Pricing, structure, and what’s included
10:15 Why timing your offer matters
11:16 Planning, clarity, and what clients really need
13:05 Not capping images—and why that works for brand shoots
14:30 Solving real problems with simple offers
15:50 Launch timing tips for your niche
16:50 Final thoughts on trusting your gut and giving it a go

Thinking about adding video to your photography services - but feeling overwhelmed by the tech, the editing, or just where to start? In this episode, Amanda chats with Vikki from Featured, an award-winning videographer and course creator, about breaking into video as a photographer.

They explore what’s really holding people back, how the industry is evolving, and why now might be the perfect time to expand your skillset. If you’ve ever wondered whether video is worth the investment (spoiler: it just might be!), this conversation will leave you inspired, informed, and ready to take the next step.

Timestamps

00:00 – Intro and Tech Woes

01:45 – Why Amanda Added Video to Her Services

04:00 – Meet Vikki: Background and Journey into Videography

07:30 – The Gender Gap in Videography

10:00 – The Shift in Client Video Needs

13:10 – AI, Video Trends, and Staying Current

15:00 – Why Amanda Took the Pro Video Course

17:00 – Inside the Pro Video Course

20:40 – Real-Life Results from the Course

23:30 – The Importance of Community and Support

25:00 – Final Thoughts: Confidence, Competence & What Photographers Need to Know

27:00 – Course Details and What’s Next

About Vikki Hutton

Vikki is the founder of Featured - an all-female video team based in London, creating content for national women's brands and female founders. Her clients include Dune, ghd, Women's Health and the British Beauty Council. When she's not on set, Vikki is a regular speaker at industry events and runs the Pro Video Course for photographers who are excited to expand their businesses with videography.

In this episode of The Brand Photographer’s Lounge, Amanda is joined by her long-time friend, copywriter, client and fellow storytelling enthusiast, Chantelle Davison. From rabbit holes about wax seals to the power of vulnerability in content, this conversation unpacks why storytelling matters more than ever—for your copy, your photos, and your connection with clients.

Chantelle shares her journey into copywriting, the fears business owners face when outsourcing their words, and why the most “mundane” stories are often the most powerful. If you’ve ever felt like you don’t have a story worth telling or struggled to sound like you in your marketing, this chat is the warm hug and gentle nudge you didn’t know you needed.

They also dive into Chantelle’s membership, Copy College, and why mindset plays such a huge role in showing up confidently online.

Timestamps

00:00 – Welcome back and introducing Chantel Davison
01:10 – From corporate sales to becoming a copywriter
02:40 – Why outsourcing copy can feel scary
03:35 – The magic of sounding like “you” in your copy
04:55 – Why storytelling is so powerful in marketing
06:10 – “I’m not interesting” – busting the biggest storytelling myth
08:00 – Beauty in the mundane: relatable stories connect
09:25 – Vulnerability, visibility, and letting people in
11:10 – How images and copy work hand-in-hand
12:40 – When being too honest actually converts
14:30 – Turning rants into valuable, shareable content
16:00 – What is Copy College? Inside Chantel’s membership
18:00 – The difference between content and copy
19:25 – How mindset support supercharges your visibility
21:10 – Creating a safe space for neurodiverse business owners
22:45 – Advice for photographers: start where you are
24:20 – Everyone has a story – even in the small moments
25:30 – The power of “sonder” and inviting others in
26:40 – Wrapping up with love (and maybe pigeons next time)

Where to find Chantelle

Instagram: https://www.instagram.com/copywritingbusinesscoach/

Website: https://www.choicewordsbychantelle.com/

Copy College: https://www.choicewordsbychantelle.com/copycollege