Ron Tester is back for a History Pop-Up. And it turns out we both spent the month reading about people dying of things nobody understood at the time.

Ron's been looking at the physician who worked out cholera came from the water, while the authorities determinedly ignored his findings. I've got an ancient language we can only trace from shared words we still use today.

Plus, we look at the history of paper + the shock of the Great Influenza.

Better still, the teeth of the ancient people who spoke it tell us how they moved + to an amazing degree how they spent their time.

Look for more History Pop-Ups roughly every month.

Books discussed in this episode:

The Ghost Map - Steven Johnson

Pale Rider - Laura Spinney

Proto - Laura Spinney

The Notebook: A History of Thinking on Paper - Roland Allen

Papyrus: The Invention of Books in the Ancient World - Irene Vallejo

The Great Influenza - John M. Barry

Ron's Website: rontestercoaching.com

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If you’d like my help with your Business go to www.lizscully.com/endlessClients

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And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.

This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely

Tim Ferriss has just published his recent royalty figures - that's since AI arrived - they're grim.

Ally Machate of The Writer's Ally is back to work out the knock-on effects for the rest of us. She reckons one whole category of book is dead. Not dying. Dead.

But it's not all doom + gloom - business books have a future. I put both my own books on the table + ask her straight whether they'll survive. One does. The other - hmm, needs a tweak. Listen to see if your book plans need to change too.

Look for more in the Your Biz Needs a Book strand.

Books discussed in this episode:

The 4-Hour Workweek - Tim Ferriss

The 4-Hour Body - Tim Ferriss

Tools of Titans - Tim Ferriss

Tribe of Mentors - Tim Ferriss

Ally’s Website: www.thewritersally.com

Ally’s Linkedin: linkedin.com/in/allysonemachate

====

And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.

This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.

Click here lizscully.com/reading to get your book list

A scientist sails to the Arctic hunting a legendary giant jellyfish. She finds nothing but the reader can see it on every page - right next to her ship.

Show regular Ron Tester is back to discuss Chloe Savage's delightful The Search for the Giant Arctic Jellyfish, which for our purposes turns out to be a book about blind spots.

We discuss why your customers see your business more clearly than you ever will + the silent clients who watch you for years without ever saying hello. Rude?

This is a Classics episode, where we treat a book that is absolutely not a business book as though it were.

Books discussed in this episode:

The Search for the Giant Arctic Jellyfish - Chloe Savage

What Magic Lies Beneath - Chloe Savage

Ron's Website: rontestercoaching.com

====

If you’d like my help with your Business go to www.lizscully.com/endlessClients

====

And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.

This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.