In the 1970’s and 80’s there was a famous Australian businessman, Kerry Packer who sold a popular TV station he owed to an upcoming businessman, Alan Bond for 1.2 Billion in 1987.

In 1990: Packer bought it back for only A$250 million, after Bond’s empire collapsed under financial pressure just 3 years later.

This deal became legendary in Australian business history. Packer famously quipped:

“You only get one Alan Bond in your lifetime, and I’ve had mine.”

Ben Leonard sold his $6m P/A Brand, Beast Gear to aggregator, Thrasio in 2019. Thrasio has since filed for bankruptcy and Ben was able to negotiate to buy back Beast Gear after it had been completely driven into the ground.

Today’s story has everything, how Ben grew Beast Gear from nothing to $6m in 4 years to how the aggregator destroyed everything that had made Beast Gear such a great brand.

Now Ben has it back and is publicly documenting the rescue mission to re-build Beast Gear to its former glory.

Watch the mission on YouTube here:

Website: https://brandrescuemission.com/

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 165 – Brand Rescue Mission! Ben Leonard on building a $6m brand, selling it, and buying it back 5 years later to start all over again. appeared first on The Australian Seller.

G’day and thanks for joining me this week!

This is an episode you do not want to miss!

Mike Allsop joins me for the second time on the show this week. Mike first came on the show, way, way back in Episode 9!

Mike’s always been in sales, working for household brands like Tefal & Jamie Oliver. A few years back, he pivoted from selling on Amazon, to helping and supporting inventive, mostly Australian brands get into retail.

Today we talk about how he’s helped Brands utilize TV Shopping through the likes of QVC in the states, TVSN here in Australia and other countries. He also has retail and distribution connections globally which he leverages to help Brands get into Retail in the USA, Europe and many other markets.

To add the cherry on top, Mike has dozens of connections with the Federal and State grants bodies here in OZ to help fund your international expansion.

If you’d like to have a no-obligation chat with Mike, you can contact him directly on 0409 204 716.

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 164 – 35,000 sales in 1 hour using TV Shopping, QVC, TVSN, Chicago Home Show, Gov’t Grants and more with Mike Allsop. appeared first on The Australian Seller.

Ex Primary School teacher (and Amazon Seller) Rafay and ex-Real estate agency owner (and Amazon Seller) Graeme from TheUpTIK join you today.

As a 58 yo non-Tik Tok user, I ask all the dumb questions about Tik Tok Advertising, Tik Tok Shops, Finding Influencers for your Brand’s products and everything in between.

Rafay, Graeme and I are holding a Webinar next Tuesday 20th August 2024 in The Australian Seller Facebook group which dives into everything we’ve chatted about today and much more.

In order to watch us, you’ll need to join the group, so head over to www.theaustralianseller.com/facebook

This will be an awesome webinar you don’t want to miss!

Jamie and Michael from End Game Network are holding the Southern Seller Fest again this year in Singapore on the 19th and 20th of November. Just head over to www.southernsellerfest.com to find out more – tickets start from $149.

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 163 – Tik Tok Shops, Influencers, Advertising and Amazon Partners with Tik Tok – Graeme and Rafay from TheUpTik.com explain appeared first on The Australian Seller.

Dominic from Think 4 Earth started selling reusable bread bags on Amazon USA just 5 short years ago, straight out of High School.

As you’ll hear in today’s conversation, Dominic’s a bit of a self starter and a hell of a go-getter!

About 9 months ago, he sent a package of his bread bags (and a nice letter) to Baker’s Delight (Australia’s largest nationwide bakery chain).

Fast forward to today and his bags are in 50 stores across Australia.

He still sells his bags at the markets on the weekend to stay in touch with his customers, and has huge plans for the future.

This is a great chat you don’t want to miss!

Jamie and Michael from End Game Network are holding the Southern Seller Fest again this year in Singapore on the 19th and 20th of November.

Just head over to www.southernsellerfest.com to find out more – tickets start from $149.

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 162 – Amazon to Bakers Delight. 23 YO Dominic from Brisbane and his Amazing Journey appeared first on The Australian Seller.

Jim Vrondas from World First joins me today and we chat about the importance of Supplier Relations, actually visiting your suppliers rather than relying just on Alibaba for your sourcing needs from afar.

At the Amazon Collective back in March, Jim did a presentation about Forward Contracts which sound might sound a bit ‘dry’ but in reality can eliminate your currency movement risks and is super easy to set up.

Speaking of Jim, he invited me to speak alongside other ecommerce experts at the free World First event next Thursday 1st of August. If you’d like to register for free, head over to www.theaustralianseller.com/worldfirst

…and Jamie and Michael from End Game Network are holding the Southern Seller Fest again this year in Singapore on the 19th and 20th of November. Just head over to www.southernsellerfest.com to find out more – tickets start from $149.

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 161 – Forward Contracts, Canton Fair, Supplier Relations and auditing your Supply Chain. Jim Vrondas from WorldFirst explains. appeared first on The Australian Seller.

If you’re in any of the Amazon Facebook groups, such as The Australian Seller and End Game Network or if you’ve been to any Amazon meetups and conferences in Australia, you’ll have seen Andy Ackroyd contributing positively and cheerfully.

Andy has an amazing life story, growing up in Zimbabwe, before becoming a soldier in the civil war for 10 years. After the war, he moved to South Africa and established a farm with a breeding program for primates and cheetahs.

With a strong interest in caring for animals, wildlife and sustainability, he developed products in the fishing space which he now sells very successfully on Amazon.

Today he talks to us about his business, patent disputes and how he’s overcome many obstacles to develop a thriving ecommerce business.

I’m speaking in Sydney at a free World First event on the 1st of August. If you’d like to register for free, head over to www.theaustralianseller.com/worldfirst

And in October, Meghla, Marg and Kevin are holding the next edition of the India Sourcing Trip, so head over to www.indiasourcingtrip.com to learn more.

…and Jamie and Michael from End Game Network are holding the Southern Seller Fest again this year in Singapore on the 19th and 20th of November. Just head over to www.southernsellerfest.com to find out more – tickets start from $149, and a return flight from Australia through Jetstar is only going to set you back just over $500.

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 160 – Andy Ackroyd’s Amazing journey to a super-successful Amazon business appeared first on The Australian Seller.

Steven Selikoff returns to the Podcast this week to fill us in on the latest development by Amazon to try and take on the Chinese eCommerce juggernauts with the likes of Temu, Shien, AliExpress, Tik Tok and others.

These platforms have been taking advantage of a customs rule known as De Minimis, which, in most countries, allows cheap, small parcel deliveries from China and other countries to be excluded from customs duties and tariffs.

Us 3rd Party sellers, shipping goods in bulk to FBA are generally subject to duties, taxes and tariffs before we can even sell our products, so we’re at a bit of a disadvantage.

Steven says that Amazon is courting factories in China right now, and inviting them to participate in Amazon’s new ‘factory direct’ program.

What form or shape Amazon’s new program will take is uncertain. We don’t know if it will be a new standalone website platform, or if it’ll be integrated into Amazon.com somehow.

Time will tell.

Today, Steven offers tips for 3rd Party sellers to remain in business as the stormclouds gather around us! If you’re still selling ‘Me too’ products, you won’t stand a chance.

Steven’s Canton Fair Trip is coming up in October, so if you want to stay ahead and join Steven on his China Product Sourcing and Development Trip, simply visit www.cantonfair2024.com and use the coupon code Chris500 to save $500!

I’m speaking in Sydney at a free World First event on the 1st of August. If you’d like to register for free, head over to www.theaustralianseller.com/worldfirst

And in October, Meghla, Marg and Kevin are holding the next edition of the India Sourcing Trip, so head over to www.indiasourcingtrip.com to learn more.

…and Jamie and Michael from End Game Network are holding the Southern Seller Fest again this year in Singapore on the 19th and 20th of November. Stay tuned for more announcements around that!

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!

If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 159 – Amazon is Taking on Temu, Shien, Tik Tok etc, and what this means for 3rd Party Sellers with Steven Selikoff appeared first on The Australian Seller.

My good friend Peter Everett joined me for a chat about how he’s been gradually expand his small brand around the world using Amazon. Today we chat about how he got started in the USA, before setting up in Australia. From Australia, the next Amazon stop was Singapore and then onto Amazon UK.

In March 2023 he listed some of his products on Amazon India, and the results blew him away.

As a marketplace, Amazon India is a sleeping giant, so if you can through all the red tape and taxes, you may find it to be the most profitable Marketplace you can sell in.

This coming Thursday 4th July, there’s an Amazon meetup down here in Melbourne, from 5pm until 8.00pm at the Emerald Peacock bar in Lonsdale Street. Feel free to come join us there whether you’re an Amazon seller or not!

I’m also speaking in Sydney at a World First event on the 1st of August. There will be an event landing page shortly, so stay tuned for more details on that one…

…and Jamie and Michael from End Game Network are holding the Southern Seller Fest again this year in Singapore on the 19th and 20th of November. Can’t wait for that one!

Don’t forget to join my Facebook Group! Head over to www.theaustralianseller.com/facebook

And I am offering private coaching so please head over to www.theaustralianseller.com/chris to book an hour session with me to make sure you’re heading in the right direction!If you own or work for a consumer products brand and need help setting up or running your Amazon business including managing your Sponsored Advertising, feel free to get in touch with me – I run an Australian based Amazon Account Management Consultancy agency, helping private label sellers as well as household brands in Australia and internationally, like No Pong, Lucent Globe and TafToys just to name a few…. Please visit www.Amasphere.com.au – an official Amazon Service Provider.

The post TAS 158 – Selling on Amazon India. Peter Everett from Australian Brand, Nanoman explains appeared first on The Australian Seller.