The 4 Keys Every High-Performing Sales Process Has (And Most Reps Don’t)
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Most reps lose deals not because they can’t close — but because their process leaks.
 In this episode, Chris McGeady breaks down the four pillars that make your sales machine run smooth and predictable:
 1️⃣ Lead Management – Stop letting hot leads slip through the cracks.
 2️⃣ Strategic Conversation – Structure calls that build trust and uncover the real problem.
 3️⃣ Strong Follow-Up – Turn “maybe later” into “let’s do it.”
 4️⃣ KPI Tracking & Dashboard – Measure what matters and fix bottlenecks fast.
Whether you’re a real-estate investor, agent, or entrepreneur, this episode will help you build a sales process that performs even when motivation fades.
🎧 Listen now and start closing smarter — not harder.
 👉 Grab the free Close Smarter™ Mini Course at wintheclose.com
👉 Ready to take your sales skills to the next level? Book a free coaching call with Chris at wintheclose.com.
Follow Close Smarter Real Estate Sales so you never miss an episode. Keep asking smarter questions — and keep closing smarter.